Overview: Content creation & management

"Plain Language For Everyone, Even Experts" (video)

"Design for each channel’s unique strengths and role in the customer journey to create usable context-specific experiences."

Chunking is a concept where text and multimedia content is broken up into smaller chunks to help users process, understand, and remember it better.

One self-experiment we all should try once: To understand this website based on its images.

Cheap storage. Cheap processing power. Cheap energy. It’s all great. We don’t have to think. We just dump our content onto the website and let search engines figure it out.

Good evidence why coming up with ever new, more "beautiful", "attractive" and trendy designs that "pop" is not always a good thing.

4 Steps to communicate anything clearly, according to a scientist who teaches quantum physics to kids

Choice seems appealing. But choice overload means we need longer to make decisions. Too long and people will abandon the task and look elsewhere.

Choose ‘fluent’ words - short, simple, easy-to-pronounce terms

Online writing - use more lists, use them bullets, use this template. "People love listicles. Lists get attention, reach skimmers and scanners, get remembered and shared."