Aaron Berman shared some useful writing tips for anyone writing on complex issues that he learned writing the (US) President's Daily Briefs. Check out the five tips below, illustrated with examples from Star Wars and Star Trek.
...from news media to legal guidance to academic research, the way we write often creates barriers to who can read it. Plain language—a style of writing that uses simplified sentences, everyday vocabulary, and clear structure—aims to remove those barriers.
The big takeaway from 2021: consumers are now in charge of your brand. They want more personalized content, faster service, and better experiences. And they want it all now. The pandemic has accelerated The Age of the Consumer, and for your brand to survive, you need to listen and respond to consumer demands.
When it comes to data visualization, are you playing world domination? There are too many data visualizations that use maps, losing our audience in irrelevant, distracting information. Most of the map visualizations I see could be better shown in alternative, simpler, more informative layouts like tables or graphs. Let’s take a look.
usability testing is not your only option. If I am honest, I am doing less and less usability testing, but instead focusing more on lightweight testing that can be done often and brings more value in getting projects out of the door.
The homepage remains the “front door” for the many users who still begin their browsing experience here. Avoiding the 8 common UX issues discussed in this article is the first step toward improving users’ Homepage experience