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How Chunking Helps Content Processing

How Chunking Helps Content Processing

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Chunking helps content processing. In general usage, a ‘chunk’ means a piece or part of something larger. Chunking is a concept that originates from the field of cognitive psychology, where a chunk is an organizational unit in memory. Human short-term memory is limited, so if you want your users to retain more of your content, pack information into meaningful chunks of content. Research shows that most people can remember about 7 pieces of information or ‘chunks’. UX professionals can break their text and multimedia content into smaller chunks to help their users process, understand, and remember it better

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Chunking helps content processing

Chunking originates from cognitive psychology. A chunk is a unit in memory.

Human short-term memory is limited. Most people can remember about 7 chunks.

Break content into smaller chunks to help your users to retain more information.

Chunking helps people to

  • process,
  • understand, and
  • Remember content.

Read the Full Post

The above notes were curated from the full post www.nngroup.com/articles/chunking/.

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