SUPA: A strategic UX service to validate projects early. Align user needs with business goals, mitigate risks, and shape product strategy from the start.

UX has come a long way since its early beginnings at Bell Labs in the 1940s. As we enter Year 2 of the AI revolution, it’s clear that the core principles of UX design are not being replaced but are evolving with AI integration.

Use this curated set of free NN/g templates and guides for inspiration and to accelerate your product development activities and UX career.

The ten most egregious offenses against users. Web design disasters and HTML horrors are legion, though many usability atrocities are less common than they used to be.

Unsure where to start? Use this collection of links to our articles and videos to learn how UX can build trust, influence, and partner with product managers to drive positive product outcomes.

Step-by-step instructions to systematically review your product to find potential usability and experience problems. Download a free heuristic evaluation template. A heuristic evaluation is a method for identifying design problems in a user interface. Evaluators judge the design against a set of guidelines (called heuristics) that make systems ea…

A UI/UX designer focuses on the appearance of an interface and how users will use said interface. A content-first designer, a.k.a., a content designer or UX writer, will focus on the content users will interact with.

Both hiding and disabling features can be utterly confusing to users. And for both, we need very, very good reasons. Let’s take a closer look at what we need to consider when it comes to hiding and disabling — and possible alternatives that help enhance the UX.

Prompt engineering is the process of creating effective prompts for artificial intelligence (AI) systems. A prompt in AI is a specific instruction or input given to an AI system to elicit a desired response or output. Effective prompt engineering results in good communication between the user and the AI system, where the user guides the AI systems

The dual prompting approach in AI-driven UX design distinguishes between exploratory and detail-refining phases. Alternating these prompt styles can optimize your UX strategies and harness AI's potential for innovation and precision. Use both zero-shot and few-shot prompting for greater breadth and depth in creative problem-solving.

UI components and design patterns, from dashboards and design systems to data visualization and presentation decks — all in one single post.

Most calculator and quiz tools provide at least one or more of the following services: converting inputs, predicting the future, or providing recommendations.

Calculators and quizzes provide personalized information. Users approach these tools with an exploratory mindset and appreciate them while making decisions.

To prevent failure and make our designs more resilient, we need to explore edge cases and exceptions already during the design process. Let’s take a closer look at what to watch out for.

Undoubtedly there are major advantages of live validation in forms. Most importantly, if an input expects a particular type of content, we can flag issues immediately, so users can fix these issues rather than operating under a wrong assumption.

Effective homepages are simple and easy to access, communicate the organization’s and site’s purpose, show engaging content, and prompt users to take action.

Traditional methods for accessibility have been tried for 30 years without substantially improving computer usability for disabled users. It’s time for a change, and AI will soon come to the rescue with the ability to generate a different user interface for every user, optimized for that person’s unique needs.

We spent over 60 hours analyzing 150+ companies to find the best user onboarding examples. From home page copy and sign-up pages to onboarding emails and product tours, you can find plenty of examples to take inspiration from.

AI can already perform many UX tasks, ranging from design and research ideation to analyzing qualitative user data at scale. It’s the perfect assistant that quickly produces the first drafts of any UX method plan or deliverable. It will do more in the future,... possibly complete UI designs. But AI will not eliminate the need to watch human users.

UX unfolds over time, with a factor of 31 billion from the shortest time period of interest (0.1 seconds for the illusion of instantaneous response time) to the longest time span we can realistically consider (a century for major social channels).

Frameworks and principles for improving UX Research report writing. By following the frameworks and principles outlined in this article, UX researchers can improve their reports through logical structure and organization of ideas, clear and concise writing, and effective use of visuals and graphs.

Link collection (LinkedIn post by Vitaly Friedman): Free Storytelling Masterclass (+ PDFs) (https://lnkd.in/eiFscUtf), a comprehensive guide with 9 modules on storytelling, PDF worksheets, 1-pager sketchnotes, reading lists, free lectures, video courses, etc. Kindly shared by Jeremy Connell-Wait

In a case study of ChatGPT evaluating 12 e-commerce screenshots, most of the AI-driven redesign suggestions were inconsistent and untrustworthy. Human UX expertise must be employed to judge UX advice from AI.

Good design decisions are intentional. They aren’t guesses nor a matter of personal preference. They are deliberate and measurable. Over the last few years, I’ve started using design KPIs that inform and guide design decisions. - by Vitaly Friedman

Use generative-AI tools to support and enhance your UX skills — not to replace them. Start with small UX tasks and watch out for hallucinations and bad advice. All UX professionals should use AI: it’s helpful at any level of seniority and for many tasks within the UX lifecycle (including research, design, and writing).

Free study guides by Nielsen Norman group on almost every UX topic. Each study guide is a curated collection of free articles and videos, organised by theme and suggested reading order.

New regulations from the Government of India prohibit the use of 12 common dark design patterns. These sneaky practices are unethical applications of established UX knowledge to make interface designs that harm users instead of helping them.

Two short infographics define UX and summarize why and how to run UX projects. Show to your boss or colleagues who don’t understand UX. This ticket to UX mastery only requires 3 minutes of your time.

Use this glossary to quickly clarify key terms and concepts related to research methods in UX.

In a case study of ChatGPT evaluating 12 e-commerce screenshots, most of the AI-driven redesign suggestions were inconsistent and untrustworthy. Human UX expertise must be employed to judge UX advice from AI.