No fremium model - minimum price $19/m - but it looks worth it: "Meshfire turns Twitter into a dashboard of tasks... The tasks can be to reply to different tweets, or to block someone or follow someone. Every twitter account is a mission inside Meshfire, and every mission has a goal. You define the mission ... a virtual assistant inside Meshfire…

Excellent intro to @buffer team's toolkit. Many I'll definitely check out, particularly Sqwiggle "... a video chat tool that helps you stay in touch with your team when you're working remotely. Every few seconds, Sqwiggle takes a screenshot of you so your colleagues can see that you're around, and just by clicking on another person you can join a …

Thoughtful post from @steveology. Reminding me of Rule #2 of "10 things the EU should probably know about social media", but adds to it. "in house staff, or primarily outsource to an agency? ... neither model works very well, but a hybrid works extremely well... The advantage of a comms agency is that their staff work for "a dozen or two comp…

"You can now run a promotion without using a third party app. There are still rules though, and not everything can be done... a good option in some instances, or a very poor one in others." - Why Promoting on the Facebook Timeline is Good and Bad - Jeffbullas's Blog

"the Insights module will show you several metrics relating to your competition’s Facebook activity, including the number of posts by page admins, number of fan interactions and a leaderboard of the five top-performing posts across all watched pages." - How 'Pages to Watch' from Facebook Can be a Source of Competitive Insight | Social Media Exami…

Steps 2 & 3 is worth reiterating: "So what it quality content? It is: - Informative - Sharable - Actionable - Relevant to the target audience" and 3: "Think Visually" - 5 Essential Steps to Success in Social Media Marketing - Jeffbullas's Blog

At first glance, Overtask uses Chrome’s new tab page into a project or task management tool, depending on how granular you want to go. But in reality its approach makes it an excellent productivity enhancement:each task is managed via a tab, which stores all sites and pages associated  with that taskopening a task opens all the related sites for t…

Jeff Bullas reminds me why I do EU communications - so I don’t waste my life producing this sort of sh*t, for these sorts of companies.

"Here are some quick tips to help you conduct a basic SEO audit in 30 minutes which you can use to improve your site’s performance."

"Influencers come in many forms — celebrities, connectors, thought leaders, aggregators, CEOs and journalists — and need to be identified and targeted based on your vertical market. The following tools are avenues to help you define who you should target as an influencer through 2014 and beyond." - Influencer Marketing Tools That Will Power Yo…

How's (y)our LinkedIn strategy? "Bob runs a local business and was fired by a new customer... The customer had decided to review the LinkedIn profiles of Bob and his staff. As it turns out, there were mixed messages being presented and the nature and quality of Bob’s business came into question." - A Story About How LinkedIn Can Hurt Your B…

One for @richardmedic ... "Smydra ... he wants to find a way to allow the public to benefit from all the knowledge of future news events locked up inside newsrooms.... He'd love your thoughts" - Can you turn future news events into structured data? » Nieman Journalism Lab

"With the launch of new site after new site in 2014, it's been a fascinating time to watch digital media try to figure itself out. Amid the turmoil of disruption, buffeted by tech companies' control over information distribution, but aware of new fields of possibility, the past few years were filled with defending legacy brands. So this new round…

“The top theme last week on my TumblrHub was content in its varied forms: content strategy, curation, audiovisual, storytelling, data journalism, user comments and more.” - first weekly review of this TumblrHub, posted on LinkedIn.

"Employees don't want to be "satisfied" as much as they want to be engaged. What they want most is a great boss who cares about their development, and a company that focuses on and develops their strengths." - Employee Satisfaction Doesn't Matter | LinkedIn

"Internal communications are responsible for engagement, which can enable employees to actively play a part in shaping the values and the type of experience customers have. Engaged employees who have been inspired and experience the vision, values and mission will then be strong advocates as they work and become involved in the brand themselves…

"if you co-create with your consumers, you are more likely to develop something that they want to buy; consumers are far more likely to be advocates and ambassadors for something that they have had a say in developing; the very act of engaging in a process of co-creation will increase consumer loyalty to your brand. Swap the word "employees" fo…

Apparently we are all now "little more than webs of flesh spun over packages of saleable data", according to a searing indictment of Google's anti-anonymity policy specifically. This is required reading for anyone interested in a balanced view of anonymity, privacy and public discourse: "The Google+ so-called "real name" policy can best be descr…

Particularly like reason 1: "1. Content curation provides a variety of perspectives. Offering diverse points of view enhances your credibility. This is particularly important on social media platforms where participants get annoyed with businesses that just shout me, me, me. " Remind you of anyone you know? - The Top 10 Reasons You Need Content…

"A single +1 from an authoritative Google+ account can propel a brand new site to a top 10 ranking with no other promotional activity involved, as long as the site being promoted is in the same niche as the Google+ account" - 8 Reasons Why You Need to Establish Authority on Google+

Good insights on combining editorial, programming and visual experts from NPR: "The multimedia crew wanted to make pictures and video that were truly web-native, which required web makers. And our news apps lacked empathy — something we’re so great at on the radio. It’s hard to make people care with a chart. Pictures were the obvious missing piec…

"The empowered consumer will bypass or ignore communications that aren’t relevant and don’t add value ... brands that want to be invited into the conversation will have to say something that’s worthy of their audience’s time and attention... there are some guiding principles behind great brand storytelling. Call them the 10 Commandments of Conten…

"When reading straight data, only the language parts of our brains work to decode the meaning. But when we read a story, not only do the language parts of our brains light up, but any other part of the brain that we would use if we were actually experiencing what we’re reading about becomes activated as well... it’s far easier for us to remember …

New report ”examines the current state of data journalism... calling for more transparency on how data is collected and used in journalism, anticipating an explosion in news apps as a way of producing information, and ways newsrooms can address security around their data and reporting. " In particular, I love this: "...the advice that newsroom le…

"I had been searching for some templates to make explainer videos for clients and my own projects and there are some good options if you are willing to sift through all the crap out there. If you know me, you know I research like a beast before buying something. I have Adobe After Affects and was willing to invest the time to get familiar enough t…

"An attractive CEO makes a company a more attractive investment, ... According to a 2013 study from researchers at the University of Wisconsin-Milwaukee, CEOs with more attractive faces tended to have better stock market performance in their first days on the job and also after merger and acquisitions. ... those CEOs' companies' stocks performed…

"Huffington Post’s U.S. site and mobile apps will shift to using only Facebook comments, CTO Otto Toth announced. “This is far from an an end to conversation; it’s the start of conversation where you want to have it — and where you’ve been having it already,” he wrote. Readers are having a Facebook conversation under Toth’s post, but many of the…

"We’ve been on Livefyre comments for a little under a year now, and while we weren’t the biggest fans of Facebook Comments* while we were using them, we’ve since realized that there is no perfect solution for commenting. And Facebook Comments, as troubled as they can be, are actually not that bad. ... until someone invents a perfect solution... w…

" a buggy Livefyre launch, with lots of you using it and breaking it, is still better than Facebook Comments." - Commenters, We Want You Back | TechCrunch

Since trying and half-rejecting Google+ and Tumblr, I've been accepted as a LinkedIn blogger. At least I never bothered with Facebook.