So @LinkedIn blogs are public after all. Shame about the analytics

13/04/2014

In case you were wondering, LinkedIn posts are open to the public, even those not in your LinkedIn network, so you end up with a public blog page, over which you have no control save the posts yourselves (example).

Which probably explains partly why my first 2 posts there have over 200 views in the first week or so - not as high as my oldblog, but not bad for the first 2 posts on a new platform, where I have a network with less than 600 people.

Presumably this comes from the fact the LinkedIn pushes the posts beyond my network, but this is only a guess - the analytics are laughable. I have no more information than a public visitor, which is ridiculous.

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See also: Content Strategy , Online Strategy , Online Community Management , Social Media Strategy , Content Creation & Marketing , Communications Tactics , Social Web

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