So, the “content research beyond competitor analysis” approach helps us bring unique and fresh perspectives to our content research, creating incredible value for our audience and clients and scaling our SEO results extensively.

Boost your SEO with effective header tag usage. Learn how to optimize header tags to improve content scannability, search engine visibility, and user experience.

Content creators face reduced search traffic due to AI's prowess in delivering tailored answers, challenging traditional SEO strategies. Social will also drive less traffic. Permission marketing will be the main way to survive on the Internet.

Discoverability is not a new concept for web designers. In fact Search Engine Optimization and various forms of Search Engine Marketing arose from the need to make websites easy to discover by users. In the mobile application space this issue of discoverability is becoming ever more important – with nearly 700 apps a day being released on Apple’s s

Monitor site metrics, focus on quality content, and optimize technical aspects to maintain a strong presence in search results. Prioritize the user experience and provide valuable content to prepare for future algorithm updates.

Precise communication in a handful of words? The editors at BBC News achieve it every day, offering remarkable headline usability.