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Overview: Online Architecture

Probably the most common reason organisations contact me is to get help with their internal and external information architecture.

I usually find, however, that they first need to find a clear consensus on their communication strategy, content strategy and online strategy. Once that's done, I deliver a document which both you and your developers can understand, including some or all of the following:

  • highly detailed sitemaps: internal intranets, external websites, knowledgebases, and the information flows between them
  • mission statements for principal site chapters, features and content types
  • business requirements for any revised or new features
  • wireframes, allowing both you and your developers to envision how the result will look.

The aim is to deliver something detailed enough for professional developers and designers to give you a concrete quote, but not so technical that noone else understands what they're building.

I can then work with them to deliver it, or assemble a team and manage the site build for you.

Check out some of my firsts and best practices, or just get in touch.

More services: start with Communication strategy.

Relevant resources

What happens next with Conversational UIs
medium.com
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Conversational UIs will also force designers to cosy up to writers, or to become more linguistically literate themselves. Information architects will be trendy again, since syntax and labels are totally their turf.

Why conversational design is the future
medium.com
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Bots are to modern messaging apps what APIs were to Web 2.0; a way to build on top of other services, experiment, and create a new way of interacting with existing services... what inspiration can we draw from the past that might help us to think about designing Conversational UIs?

06/02/2016
Institutional communications: strategy & tactics
mathewlowry.myhub.ai

I’ve just spent a few days running the Discovery phase of a new project to further develop the communication strategy of an EU Institution, with a particular focus on retooling its online, social media and publications tactics. Apart from focusing on developing a new information architecture, I’m running the overall project. This means not only en…

Refinery29 Debuts Morning News Round-Up
techcrunch.com
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the new application is to deliver a round-up of curated news stories to readers, meant to be viewed first thing in the morning ... presented on eight different cards... the app’s content is able to be digested fairly quickly. Users can ... clicking a link to view the longer article, but they can also just use Refinery29 This AM to flip through car…

Assessing the UK’s Government Digital Service • The Register
www.theregister.co.uk
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the collapse of the digital interface of the Common Agricultural Policy (CAP) IT system... supposed to be one of its key exemplars for GDS in showcasing its "agile" approach to delivering digital technology... the system will be 40 per cent over budget at £215m and has led to disallowance penalties to the EU of up to £180m per year due to mis-paym…

Let's say goodbye to pointless, ill-timed, endless push notifications
blog.wan-ifra.org

Using push notifications can be a very effective and powerful way to gain and maintain audience engagement on mobile apps. But if not done correctly, they can turn out to be utterly irritating. ... Personalization is the way forward if push notifications are to survive. 

28/01/2016
How to Run an Empathy & User Journey Mapping Workshop
medium.com
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Empathy mapping is a way to characterise your target users in order to make effective design decisions. User journey mapping is a way to deconstruct a user’s experience with a product or service as a series of steps and themes. Put simply, these methods encourage your stakeholders to think about user needs effectively,

New York Times: The homepage still plays a prominent role
www.journalism.co.uk
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The news organisation has mostly been focusing on revamping its mobile apps, but the next step is bringing some of the learnings back to the homepage... third in a series looking at how news organisations are now approaching the homepage, after it was pronounced dead by many in 2014... our real challenge everyday is to come in and say 'ok, who…

What the Heck is Design Thinking Anyway?
medium.com
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If we define design as the decisions that determine how something works ... then Design Thinking is simply the process to make more thoughtful decisions.... We can only knit together what we already know in new ways to get to the something that’s never existed before.... Design Thinking offers — a way to get where you’re going when you don’t kno…

Why cards are dominating mobile design
thenextweb.com
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2015 is the Year of the Card. Screen-size cards are everywhere, from websites to native apps and are designed to look like their physical counterparts. It’s an easy way for you to shuffle through a series of digital containers with the flick of a thumb...cards are a style that seems just made for apps.

skimming and digging using atomised content - BBC R&D
www.bbc.co.uk
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we want to create use cases for people with limited time available to explore news stories on the mobile ... challenge is to provide the news in a quick, snappy format while also providing the opportunity to deepen their understanding when needed. As well as providing summaries and deeper information we feel this approach could lead to news bec…

01/01/2016
15 Best UX Articles of 2015
medium.com
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We have read a lot of awesome articles from the community this year. We picked up for you the best of what we came through in 2015.

29/12/2015
Medium’s Best Design Writing of 2015
medium.com
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we’ve curated and categorized 62 of Medium’s best design posts from the past year. Enjoy!

28/12/2015
Apps versus the web
ben-evans.com

for an actual brand, developer or publisher wondering if they should do an app or a website, I generally answer that the calculation is much simpler and less technical: Do people want to put your icon on their home screen? ... If you don't have that relationship, then all the clever things ... are irrelevant and your strategy should focus on the w…

23/12/2015
The Best User Experience Design Links of 2015
medium.com
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I went back and looked at all the stats of past UX Design Weekly issues ... and pulled out the most popular user experience design articles, tools, resources and media from the past year based on clicks and shares

21/12/2015
6 key insights on UX design
medium.com
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we’ve developed mobile apps and online platforms for over half a decade... After working on over 300 such projects, we’ve learned a ton of lessons. Now we’d like to share 6 important insights to help you take your user experience to the next level.

16/12/2015
Distributed platforms will be your new homepage
www.niemanlab.org

My prediction for 2016 is that distributed platforms and native environments will be more valuable than the traditional homepage.... Apple News and Apple TV, Facebook Instant Articles, Google AMP, Twitter Moments, Snapchat Discover, 360º video and VR, over-the-top TV, chat apps — these are all products, platforms, and programs developed (ish — G…

Introducing a new homepage for Quartz
qz.com
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Our first attempt devoted much of the homepage to a continually updated news briefing. We are dispensing with that briefing today to try something else. Homepages, it turns out, aren’t dead so much as reborn.

7 Tech Trends Chief Communications Officers Should Track in 2016 | Bob Pearson | LinkedIn
www.linkedin.com

blogs and Twitter drive two-thirds of content flow. Mainstream media has become a catalyst that blogs and Twitter drive. Responsive Experience Tops Responsive Design: ... preparing for 10 types of customers ... you know who they are via their search terms ... content changes to meet their needs. We must know who they are and start building…

Something called Circa will launch next year...
www.niemanlab.org

Circa is indeed returning, but it won’t be the Circa its users remember.... “an independent digital news site aimed at the new generation,” building on the “intellectual property and technology of Circa News.”

08/12/2015
Messaging is just getting started
medium.com
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the notion of functionality lifting itself out of app silos and being made available as services.... pieces of micro-content and micro-functionality surfacing as cards... a constellation of screens, regardless of whether it’s a desktop, laptop, tablet, phone, watch, or whatever ... an app-based channel for cards... your conversations and the f…

08/12/2015
Instagram’s Latest Platform Tweak is a Big Deal
medium.com
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While the platform has long been a bastion of visual storytelling, it has also been historically lax with its limitations on gratuitous writing and hashtagging. That all changed today... An epidemic of hashtag fatigue is coming... The first step was de-prioritizing the hashtag in discovery feeds. The next step is burying it in yours... To e…

Designer spaces - Designing Atlassian
medium.com
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Imagine taking a team of highly creative people and sticking them in sterile, lowest-cost-per-square-foot spaces, and expecting them to achieve the best work of their lives?... we've been focussing heavily on the design of our work spaces... Chaining people to their desks (or cubicles) is a sure-fire way to kill great ideas and creativity. -…

Why are senior staff fleeing the Government Digital Service?
www.theguardian.com
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The GDS was set up to improve online public services but disagreements with the top brass over its ambitions have seen four leaders abruptly resign - Why are senior staff fleeing the Government Digital Service? | Public Leaders Network | The Guardian

If the internet is addictive, why don’t we regulate ...
aeon.co
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Making ‘a net positive contribution to people’s lives’ doesn’t necessarily satisfy investors... it’s possible to imagine regulation that actually expands users’ choices. It doesn’t need to be especially invasive or dramatic, and it would be designed to give users more control over their experiences online... Here are three things we could do…

Silver: Lightweight Mobile Prototyping in Sketch 3
medium.com
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Silver is a combination of an iOS app, a Mac app, and a Sketch Plugin that seamlessly communicate with each other to make your mobile design process as smooth as possible - Introducing Silver : Lightweight Mobile Prototyping in Sketch 3 — Startups, Wanderlust, and Life Hacking — Medium

22/11/2015
Social Media, Digital Transformation & EuroPCom2015 WrapUp (Top3ics, 9 Nov 9)
mathewlowry.myhub.ai

In this week’s edition, a months’ reading - some 30 posts - on social media, digital transformation, content/system design and EuroPCom2015. But first some news from me

User experience design is not what you think
medium.com
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"The experience of users happens beyond the screen and in the gaps... between channels, devices and business silos." (and between government departments, and indeed governments) "You might be thinking this sounds more like customer service design than user experience design. You might be right." - User experience design is not what you th…

04/11/2015
10 Content Marketing Mistakes That The Amateurs Make
www.jeffbullas.com
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Blog posts take hours to write, those great images need to be found or created and those social networks need to be managed and nurtured. It is often not done or persisted with because there are no apparent quick rewards. This is where the tortoise can beat the hare by slow persistence. It is a marathon and a journey not a sprint... you are bui…

Amazingly Simple Graphic Design Software – Canva
www.canva.com

“Canva enables anyone to become a designer”

01/11/2015
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