Institutional communications: strategy & tactics

I’ve just spent a few days running the Discovery phase of a new project to further develop the communication strategy of an EU Institution, with a particular focus on retooling its online, social media and publications tactics. 

Apart from focusing on developing a new information architecture, I’m running the overall project. This means not only ensuring that our three tactics are integrated together, but that there’s an agreed overall view of how all communications - web, social media, publications, events, press and of course internal - fit together.

Related reading

More Stuff I Do

More Stuff tagged social media , communications , strategy , web , publication , information architecture

See also: Communication Strategy , Content Creation & Marketing , Online Architecture , Online Strategy , Social Media

Cookies disclaimer saves very few cookies onto your device: we need some to monitor site traffic using Google Analytics, while another protects you from a cross-site request forgeries. Nevertheless, you can disable the usage of cookies by changing the settings of your browser. By browsing our website without changing the browser settings, you grant us permission to store that information on your device. More details in our Privacy Policy.

I agree