Interesting study of "whether having a video go viral leads to long-term success [defined as] increased activity with the brand on the whole.... After 15 days from the creation of a viral video, these brand YouTube channels receive virtually the same amount of attention ... before the viral video was posted... Our data does not support that vira…

Of them all, I particularly like the look of Write Or Die, Wridea & StayFocused, which possibly says more about me than my 5 latest blog posts combined: "These tools will not only provide you with a way to write down your ideas whenever they hit you, but will also enable you to organize your time better and start writing more content through a re…

"decision makers get stuck in a memory loop and can only predict the future as a reflection of the past... A way around... is a speed-dating version of scenario planning, one that takes hours rather than months... get participants out of their usual frame of reference, opening their eyes to a possible future that would require very different type…

"This video would have cost peanuts. Although it’s not something that can be directly applied to most of what we do, it’s here because of what it reminds us: there’s no better comms than filming people loving what you do. Unfortunately, you first need to give them something insanely great. The greatest communications can’t transform fish’n’chips…

This one's a mustread, helping you identify and understand all four 'Dark Tetrad' personality types (everyday sadists, narcissists, Machiavellians & psychopaths). Useful not just for navigating your own organisation, but also that of your client ... "Blessed with a surfeit of confidence and knack for lying, they dazzle in interviews, make great…

"people keep asking about how to start a personal brand... without having a clear understanding of what comes before that, which is actually knowing something about something... To position yourself as an expert is difficult, but most people aren’t asking the first important question, which is: expert in what? ... You have to earn the privilege…

"Starbucks’ first-ever brand campaign, Meet Me at Starbucks ... showcases stories of how people use Starbucks as a meeting point, with an emphasis on the idea that technology brings us together, but there’s nothing quite as authentic as an in-person cup of joe. ... an incredible job of striking an emotional connection with people by associating t…

"reach is an easy-to-see vanity metric and not what you should be focusing on.... Facebook Insights provides some handy numbers, but the most useful ones are somewhat hidden." - 6 tips on Facebook analytics and going beyond...

"Taster is a place for the BBC to try new ways of telling stories, develop new talent, and put new technology through its paces. It also allows the BBC to showcase a range of editorial and technology projects that may have previously remained behind closed doors... Enables the BBC to ... innovating quickly, gaining valuable feedback and respond…

"At the moment, it seems to be fashionable for venture capitalists and tech journalists to say “I love the blockchain, just not bitcoin.” There are a few things that people that make this claim completely ignore: The blockchain does not work without bitcoin" - The Blockchain is Important and so is Bitcoin — Medium

"If you spend a lot of your everyday moments and time in the future or the past or you have difficulty focusing and you feel this may have a negative effect on your life then maybe you want to learn to live more in the present moment. Here’s what works for me to do that. Just a few simple things that I use in my normal day." Particularly relevan…

"the majority of participants reported that they found it unpleasant to be alone in a room with their thoughts for just 6 to 15 minutes.... in one experiment, 64 percent of men and 15 percent of women began self-administering electric shocks..." How our mobile-phone-driven flight away from idletime and interiority damages our psychology, physical…

"many brands even ignore the importance of curation in their streams and instead continually talk about themselves.... Content Curation is the act of discovering, aggregating and posting online content that was produced by others... typically focused on a specific topic or small number of topics that are considered relevant to the audience you’re…

"Scheduling Technology Leaves Low-Income Parents With Hours of Chaos" Within 24 hours of this article's publication, Starbucks changed their scheduling policy. - Working Anything but 9 to 5 - NYTimes.com

"Uprising: Winner of the 2013 AAAS Kavli award for online science journalism." - The Environmental Scandal That's Happening Right Beneath Your Feet - The Matter Archive - Medium

"Vox is placing bets on political coverage that aims to break free from the echo chamber ... creating policy-driven campaign coverage by reimagining what a traditional political reporting team looks like.... At most news outlets, journalists who cover big policy issues like healthcare and education are kept separate from reporters who tag along w…

"ADEPT ... Autonomous Decentralized Peer-to-Peer Telemetry ... taps blockchains to provide the backbone of the system... IBM and Samsung chose three protocols – BitTorrent (file sharing), Ethereum (smart contracts) and TeleHash (peer-to-peer messaging) – to underpin ADEPT... blockchains deployed within the ADEPT system would serve as a ledger of…

"multitasking... is a powerful and diabolical illusion... When people think they’re multitasking, they’re actually just switching from one task to another very rapidly. And every time they do, there’s a cognitive cost... "multitasking... can overstimulate your brain and cause mental fog or scrambled thinking ... creates a dopamine-addiction feedb…

How industrial-era management structures hinder work today: "The industrial era approach to getting something done is to first create an organization ... metaphorically still a picture of walls defining who is inside and who is outside a particular box.... This way of thinking was acceptable in repetitive work ... As a result, organizational des…

"Considering these difficulties it is, at best, disingenuous and at worst, fraudulent to claim that findings of such social media analyses are what “people think” " - Representation and the true value of social media data in an election | Gareth Ham | LinkedIn

Interesting ruminations on the limits of traditional knowledge mgt techniques. "the everyday experiences we have do not exist in a meaningful way in any documents. What has happened can seldom be understood from the Excel sheets explaining the results of our actions or the Word-documents explaining what we did or what we should have done." - Wh…

"With election season starting up, will we see native ads masquerading as independent political reporting?" - The Dirty Politics Of Native Advertising | Tom Foremski | LinkedIn

" “[Currency] is not the killer app, it’s just the first app.”... “The potential to greatly reduce or even eliminate the need for litigation and courts ... smart contracts ... in principle removes the potential for parties to have a dispute..."

"My hunch is that The Blockchain will be to banking, law and accountancy as The Internet was to media, commerce and advertising. It will lower costs, disintermediate many layers of business and reduce friction. As we know, one person’s friction is another person’s revenue." Good tour of similarities and differences between today's early-Bitcoun a…

"the blockchain is all about replacing the servers that power today’s online world with computing power and storage that we all share.... Every network requires ... a “single source of truth” — the authority that says, “this is real,”... we have depended on servers run by corporations and governments... The blockchain turns the entire network in…

"In 2014, we published a series of posts to help marketers get back to the basics of content marketing or to improve what they are doing. In case you missed some or all of the series, here is a quick primer." - A Blueprint to Jump-Start Your Content Marketing Strategy

"Since Taylor launched an earlier version of the site at The Boston Globe in 2007, In Focus has known for longform photo storytelling, featuring huge, high-quality images.... If you’re pandering to social media, if you’re going for clickbait, it cuts away at any sort of storytelling." - Q&A: How Alan Taylor, online photography pioneer, is rethin…

"Rather than publishing and aggregating news on a central site, the idea is to take the information to existing communities on the web — distributed journalism... The specific focus is on providing context around breaking stories ... the number of sources and reporters on the story grew quickly over a number of days. That created challenges in se…

"Here’s a brief summary of a few questions we like to ask ourselves when testing. - Which one thing will you be testing? - What metric will be my best measurement of success? - Do I have enough data to assume this result will be true and repeatable for everyone?" Provides 10 top tests for Twitter, Facebook, LinkedIn and G+.

"In a previous post, I outlined the benefits of Five Whys... Today, I want to talk about the mechanics of Five Whys in greater detail." - Lessons Learned: How to conduct a Five Whys root cause analysis