Curated Resource ( ? )
The Marketing Department of the Future
Curated:
25/02/2015 from
moz.com/blog/the-marketing-department-of-the-future?utm_source=twitter&utm_medium=social&utm_content=the_marketing_department_of_the_future&utm_campaign=blog_post
my notes ( ? )
Quite simply a must read, particularly for any organisation which silos its communications skills and activities:
"anyone who wants to get started in real digital marketing should work for a company that sells a specific product to a specific audience...
I wanted to propose a strategy to Mozzers on how marketing departments and agencies should structure themselves in light of the need to integrate traditional and Internet marketing today."
- The Marketing Department of the Future - Moz
Read the Full Post
The above notes were curated from the full post moz.com/blog/the-marketing-department-of-the-future?utm_source=twitter&utm_medium=social&utm_content=the_marketing_department_of_the_future&utm_campaign=blog_post.Related reading
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See also: Content Creation & Marketing , Communications Tactics