Overview: Content Strategy

"How the Islamic State is leaving tech companies torn between free speech and security is a labyrinthine topic... Today’s 8,000-word-plus story on the subject, part of The Washington Post’s “Confronting the Caliphate” series, comes with the background knowledge and context right in the story itself... Knowledge Map, appears as highlighted links…

Good overview of Circa's approach: "A new model for online journalism is emerging, focusing on the atomization of news stories into “bite-sized chunks” of information aimed at mobile audiences."

With a very nice longform, multimedia html5 presentation to boot. "In this bustling environment, there is less news and more noise. ..." More news but even more noise, rather.

"While many journalists have lost faith in the future of their trade, venture capitalists are taking the opposite view.... providing big chunks of funding to online news providers, such as BuzzFeed, Vice, and Vox. Some of what these publishers put out is mere click bait, but they also produce serious journalism... subscription-based journalism ..…

"Following on the heels of the Guardian and Metro UK, News UK has developed a Creative Content Unit to focus on native advertising... We've entered a new world where lines are fuzzier. The ethics shouldn't be fuzzy... If you're straight up and disclose who you are and where you're coming from, readers are mature enough to determine whether it's s…

A useful look at how user-centricity has leapt out of the web department and into the business strategy: "... Quartz ... Gawker, BuzzFeed and Tumblr... are increasingly thinking about what they do as providing a service, not just as a business that generates content and then delivers it to people.... you have to experiment, and iterate rapidly, …

"Today, we have seen the proliferation of new news ventures thanks to some fortuitous changes in the funding environment, such as venture capitalists, tech philanthropists, and big companies willing to take a chance on actual content produced by journalists as opposed to funding platforms or aggregators. And they all have mission statements speaki…

"a new paper by Harvard's Yochai Benkler ... on what Wikileaks reveals about the emergence of a networked modern press... Wikileaks "forces us to ask how comfortable we are with the actual shape of democratization created by the Internet." ... how the public responds is a particularly compelling force. "The people formerly known as the audience"…

"...another link in a chain of legal rulings that help establish the idea that bloggers - and other members of ... "the networked fourth estate," ... can be seen as performing acts of journalism... we need to protect acts of journalism, not just specific actors who engage in them. the First Amendment protects acts of journalism or publishing — …

"more publishers are trying to opt out of the pageview rat race.... The Financial Times will next month begin selling time by the hour for any ad ... The Economist Group is rolling out a new set of “dynamic attention metrics” to help advertisers buy time rather than impressions for their ads."... The rise of clickbait ... can be tracked back to …

"... It goes by many other pseudonyms — “native advertising,” “content marketing” — but the basic value proposition in most cases is the same. Publishers work with sponsors to create content that is “native” to the particular platform (in some cases looking very similar to editorial content) and is more engaging than display advertising.... This…

As I mentioned in my previous post, the past couple of years have seen a lot of innovation in online content strategy, coupled with growing disenchantment with "Big Internet".

"Libération is losing €22,000 a day. We have to streamline journalistic production." Libération's newsstand sales have fallen by 20% over the past year, and its editorial team is to be reorganised in order to boost the digital version. Le Monde ... is also switching 35 staff from print to online." - Libération to cut a third of its workforce to…

"a new media startup aims to bring the ProPublica approach abroad, creating Germany’s first nonprofit investigative news organization... completely focused on data journalism... The team intends to compile and share large datasets that map people in power to the money behind them, collaborating with local open data organizations as well as other n…

"When asked to pay for well-reported news content, there’s a growing swell of readers who understand the value and are willing to invest in it. ... We’re seeing a renewed, if still small, consumer commitment to funding journalism ... these models are developing outside the United States... there is relatively little European foundation support…

" News cooperatives have long thrived in Europe ... and Mexico. Yet, with a few exceptions they never really took root in the U.S. That may be changing. " - Kickstarter Bets On Bringing The Slow Europe Model Of Journalism To The U.S. | Fast Company | Business + Innovation

And not just journalists. New generation news sites are redefining news and, by consequence, rethinking information architecture, content strategy and CMS. I only hope the results filter through to everyone else, and sooner rather than later. "... a moment when young talent began demanding superior technology as the key to producing superior jour…

A new generation of companies, like CIRCA, are redefining the structure of how information is treated, and building new CMS to support it. Their approach will inevitably feed into a new generation of CMS for whom the 'article' and 'page' are, if not meaningless, at least optional. And I for one can't wait. "what we’re really doing at Circa is a…

There are more good recommendations in here than can be summarised, but if I had to choose one, it's: "Integrate the developers and editors, from where they sit to whom they report to. If you’re going to do social journalism well, you’re becoming a technology platform company... Almost all the important breakthroughs in social media have come fro…

"data-driven journalism doesn’t simply strive to contribute to public policy and culture debates, it aims to end them with a decisive answer. ... In Actually Journalism, news and opinion aren’t needed; to understand something, all the audience needs is this fact, this piece of data, this answer... [but] if Actually Journalism can’t find a way to e…

A tour of upcoming innovations in "Explanatory journalism... will play a larger role in the digital media landscape ..." illustrate a wider trend: “... content-centric start-ups getting funded. ... web and mobile publishing platforms still present new opportunities for new entrance, new publishers, new journalists, new publications...” - 'FiveTh…

Surprised that after a week this only has about 500 views. Vox.com should be one of the top tech-first news innovators to watch this year

Surprise surprise... "Circa is developing two types of ads: magazine-style full-screen banners, like Flipboard, and sponsored posts... which look and feel like editorial, created by a separate staff.... One future revenue possibility would be licensing access to Circa's article data to other publishers," - News App Circa Looks to Na…

Excellent overview of a complex topic. Makes me think that a lot of EU communications could benefit hugely from reframing itself as "non-profit news", and considering these questions in depth. Alas, the only interesting debate in this field seems to be limited to the US. "The value of online and offline audience engagement is a question that bot…

Looks like one kind of newspaper has a long future - the worst kind: "Supermarket tabloids have long been an icon of unreliability, largely because of their outrageous claims and sensational, melodramatic design. But when individual pieces are shared via social media, these visual and context clues are typically stripped out... Without this conte…

A pretty good idea of where news & journalism will be in 5 years, or deja vu all over again? "the organizations worth backing must be run by tech savvy, top-notch people focused on social distribution of stories that serve an existing but underserved niche audience. ... “They are all technology companies first ... understand how people utilize t…

@Poynter's piece seems fair. While it's true that "rebundling of news is booming. New aggregation sites with a social media twist, led by BuzzFeed, are working ingenious variations on the first wave like The Huffington Post..." ... and that if everyone in the world had a smart phone and an iPad, the global news market will grow rather than shri…

"We don’t write articles. We tell stories and those stories persist over time... Each story is comprised of fragments ... stitched together to create a story. In many ways circa represents the next step in the atomization of news ... allows people to read stories and identify new developments faster ... and makes it possible to dig deeper by lin…

worth repeating for everyone who thinks that the path to democracy in the EU is measured in column inches...

Interesting points emerging from the first two articles I’ve seen about Jason Calacanis’ his new venture, Inside.com.