Key takeaways from this post include knowing what’s needed to understand user activity, and seeing some pipeline architectures that support this analysis.

Job Stories are great because it makes you think about motivation and context and de-emphasizes adding any particular implementation. Often, because people are so focused on the who and how, they totally miss the why. When you start to understand the why, your mind is then open to think of creative and original ways to solve the problem. - Repl…

A useful look at how user-centricity has leapt out of the web department and into the business strategy: "... Quartz ... Gawker, BuzzFeed and Tumblr... are increasingly thinking about what they do as providing a service, not just as a business that generates content and then delivers it to people.... you have to experiment, and iterate rapidly, …