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Overview: Social Web

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The Web We Have to Save
medium.com
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The rich, diverse, free web that I loved - and spent years in an Iranian jail for - is dying.Why is nobody stopping it?... The hyperlink was my currency six years ago... represented the open, interconnected spirit of the world wide web ... a way to abandon centralization ... and replace them with something more distributed, a system of nodes an…

Is Medium Balkanized?
medium.com
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How do you get recommendations? Well, you need to get your writing into a publication. Doing that is not easy - Is Medium Balkanized? — The Coffeelicious — Medium

01/08/2015
Medium is a Network. Let’s Network Then!
medium.com
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There’s been a very interesting meta-conversation on Medium going on recently. Roughly it falls into one of these two categories:... responses seem to receive more attention (recs & follows) than my “regular” posts... It feels like contribution, not just a comment. - Medium is a Network. Let’s Network Then! — The Unlisted — Medium

01/08/2015
The Ultimate Guide To Medium
www.notbignotsmall.com
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Medium is the hottest writing platform right now, and you need to tap into it. Whether you're a marketer, entrepreneur, or startup founder, this book will show you how to maximize the reach and results of your stories. - The Ultimate Guide To Medium - Tell Stories That Millions May Read

01/08/2015
Twitter’s new article preview cards
www.niemanlab.org

Publishers may be able to get more value out of their tweets thanks to a new design change on Twitter... on the platform’s iOS or Android apps... stories will get some extra room, complete with lead art and the first few words of a story... part of the company’s plans for bringing more media into your home feed. - Twitter’s new article prev…

How NASA won the internet
qz.com
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"@NASA is the 104th most popular Twitter account in the world... and 3.5 million on Instagram. The Department of the Interior, whose stunning wildlife and nature pictures make it the only government agency with cool visual content to rival NASA’s, has just 654,000 ... John Yembrick and Jason Townsend are veterans of other government agencies...…

Introducing my newsletter (July 26, 2015)
mathewlowry.myhub.ai

The last couple of years has seen a revival of the Art of the eNewsletter. I have found myself paying much more attention to enewsletters in my Inbox... than to the marketing junk gushing from social media

Publishers: Give In To Facebook (For Now)
medium.com
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"AOL's online dominance was such that building sites for the traditional web became secondary ... Companies fought over who had the best relationship with AOL, thereby allowing them access to audiences that their competitors didn't have.... If you're starting to think that 1995 AOL sounds a lot like 2015 Facebook, you'd be right. 20 years late…

24/07/2015
Checking out Prismatic's Interest Graph API
getprismatic.com
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"Our Analysis APIs analyze text or web pages, extracting metadata and classifying with topics (Functional Programming, Celebrity Gossip, or Hotels) and aspects (review, news, product, video). Analysis APIs can be used to label and organize content, recommend similar content or to build rich user profiles that enable personalization."

Beauty blogger shames bullies
www.bbc.com
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Great example of how to cover a social media trending topic via video: "A video featuring a beauty blogger with adult acne has been watched almost seven million times.... shows some of the comments that Em Ford received online after posting images of her face with and without make-up... she wanted to point out the "unrealistic expectations" soc…

How To Grow Your Company: Don’t Use Facebook
medium.com
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The reasons are simple but powerful: you can’t control the communication. Despite it being a communication channel/social network (emphasis on network)/community (very debatable), it points into the other direction: filtering information, needing to pay for content to be seen, very distracting by other things like games, Ads (which used to be cont…

Eight things we learned from the ‘social media’ election
www.public-i.info

The real story might have been that data played a more important role than social media... reports that smart campaigns used data intelligently to target the right voters with the right messages... This combination of data and social media, with more traditional campaigning techniques will surely develop still further in the next few years. …

Crafting Your Medium Humble-Brag
medium.com
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I’ve been extremely impressed with the false humility of a number of recent career transition stories on Medium. - Career Transitions: Crafting Your Medium Humble-Brag — The Coffeelicious — Medium

29/06/2015
How Bots Took Over Twitter
hbr.org
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"the rise of suggested content tools has shifted the balance between conversation and link-sharing, and in so doing has diminished the value of the links that get shared... a tweeted link no longer reflects any curation or judgment on their part; it may well be something that was found for them rather than by them. Nor is it a sign that they’ve…

Please, Corporations, Experiment on Us
www.nytimes.com
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Why does one “experiment” (i.e., introducing a new product) fail to raise ethical concerns, whereas a true scientific experiment (i.e., introducing a variation of the product to determine the comparative safety or efficacy of the original) sets off ethical alarms? - Please, Corporations, Experiment on Us - The New York Times

22/06/2015
Twitter Is Killing Twitter to Save Twitter
www.wired.com
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Twitter’s editorial team (made of real, live humans) will define the big stories of the day, and will package tweets, images, and video to explain what’s going on. Those packages will be the primary unit of Twitter, and will be embeddable all over the Internet.... With this change, Twitter doesn’t have to look like an endlessly flowing, context…

The Ultimate Guide to Facebook News Feed Changes
www.postplanner.com
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I've broken down all of the major algorithm changes that have occurred over the past 2 years... - The Ultimate Guide to Facebook News Feed Changes... and How They Impact YOU!

The Internet of Tweets
medium.com
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Twitter enables connections between accounts. What exists today as a social network between people who follow and reply to each other could tomorrow expand to be an information network between devices that could follow and reply to each other. - The Internet of Tweets — The Message — Medium

13/06/2015
Medium is a Network. Let’s Network Then!
medium.com
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“not necessarily long-form, but definitely thoughtful, important, interesting, why not funny, content PLUS an interactive discussion” - Medium is a Network. Let’s Network Then! — Medium

10/06/2015
What’s Going On At Medium?
stoweboyd.com
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So, it’s a network, I guess, built around longish form writing.... the company’s investment in its own publications is reportedly being trimmed, and structural changes are being made... War Is Boring – arguably one of the best investigative journalism site on war – is leaving Medium. Re:form – Medium’s design publication – has been closed ... T…

10/06/2015
Why I Write on Medium
medium.com
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"Networks are pretty good for collisions. Bureaucracies are pretty bad for collisions." - Why I Write on Medium — The Message — Medium

Writing on Medium
medium.com
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While it most obviously appears to carry on in the tradition of blogs, it always seemed to me as something more nostalgic ...  an attempt to modernize early internet communities ... It is trickier to form a community like that on Medium now. Interface elements do not encourage discovery... We will know Medium is on to something when there ar…

10/06/2015
Big Changes In The Works
medium.com
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Discover Publishing... was to serve two distinct purposes: - Help grow the Medium community. - Begin publishing e-books through Medium for those we represent. ... Think of Writing On as the community within the community of Medium.... Publishing On achieves our second of providing a platform to begin publishing talented authors who believe in…

10/06/2015
Introducing Letters
medium.com
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"We’re very excited to announce the launch of a new feature for Publications. We’re calling it Letters. ... It’s a way of connecting with your followers and starting a conversation. It’s delivered to the inboxes of all your followers. It’s also a post, so it can be recommended, highlighted, built upon, and have a life of its own." - Introd…

Content, Forever
tinysubversions.com

Got some time to kill and want to read a meandering essay by an algorithm with a short attention span? Tell us how many minutes you want to spend reading and a starting topic, and we'll whip something up.

09/06/2015
The Internet’s Most Trolled Cartoonist
thenib.com
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Some really advanced techniques in handling trolls here - The Internet’s Most Trolled Cartoonist — The Nib — Medium

09/06/2015
A 4-Step Blogger Outreach Tool
www.convinceandconvert.com
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"The Influencer Identification Worksheet is a blogger outreach brainstorming tool [to] build a list of bloggers." - A 4-Step Blogger Outreach Tool for Identifying Influencers | Convince and Convert: Social Media Strategy and Content Marketing Strategy

The Agency
www.nytimes.com
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From a nondescript office building in St. Petersburg, Russia, an army of well-paid “trolls” has tried to wreak havoc all around the Internet — and in real-life American communities.

After deciding to charge for comments, Tablet’s conversation movs to Facebook
www.niemanlab.org

“In fact, the very point was to get them, and these comments, off my pages,” - After deciding to charge for comments, Tablet’s conversation moves…to Facebook » Nieman Journalism Lab

No Subscription Goal? Prepare to Be Ignored
contentmarketinginstitute.com
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I’ve had the amazing pleasure of meeting with over a dozen of the largest companies on the planet over the last six months... [who] have hired journalists, producers, broadcasters, and editors to refine and tell their story on a consistent basis... but not one ... focused on subscriber growth... While larger enterprises are fighting silo battle…

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