I’m not saying that these are the only principles that work on Twitter. But I think they’ve worked for me, and for my purposes.
Since Facebook made its livestreaming feature widely available earlier this year, publishers have been experimenting with on-the-spot video in a variety of ways... we are starting a series of in-depth articles chronicling their experiments IBTimes UK has been working on three different live video formats: Q&As with columnists and reporters, panel…
BBC Business Unit has been experimenting with 'news you can use', a concept which mimics tutorials and informational videos popular with YouTube viewers, in a bid to engage a wider audience on social media... Using just his mobile phone, Shaw is able to shoot videos quickly and easily, wherever he can grab the interviewees.
media outlets are using different strategies when it comes to Instagram Stories versus Snapchat... I talked with The New York Times, National Geographic, and Sports Illustrated ... to understand how they are trying to make use of Instagram Stories for a new kind of visual narrative.
All silos are not equally silo-y.... Twitter is a silo, but I can reliably point to a tweet from outside Twitter... we could come up with a Consumer Reports-like rating for all sites that indicates how much they participate in the open web at a content level.
How nice to see Intrasoft to wake up to the nice Tumblr I built for them a while ago ;)
repeating a lie, which is generally part of the debunking process, can reinforce it. ... confirmation bias leads people who want to believe something to believe it even more after they’ve been shown they’re wrong.
“We were keen to test on small niche audience... Bots will work better when they are more targeted.”... On the transfer deadline day ... 43 percent of chatbot subscribers clicked through ... On an average day ... closer to 23 percent. engagement is high because an individual is choosing to engage with it and the experience is ... personal... ca…
Within five years robots and so-called intelligent agents will eliminate many positions in customer service, trucking and taxi services, amounting to 6 percent of jobs... The bots of 2021 will be much better at understanding human language, and they will be better at learning from users and increasingly able to handle more complex scenarios.
This report is the first in a series to be issued at regular intervals as a part of the One Hundred Year Study on Artificial Intelligence (AI100).
Facebook found itself in the middle of another media controversy last week... like watching an old couple fight: they are nominally talking about the same episode, but in reality both are so wrapped up in their own issues and grievances that they are talking past each other... Facebook screwed this up. But that doesn’t change the fact that Facebo…
Work management... the current state-of-the-practice in task management. Task management tools formerly were limited to a list of tasks... Nowadays, the most competitive tools incorporate social communications, like chat, @mentions, and messaging: these I consider work management tools, like Asana, Trello, and many others. I recently published a G…
Quick response to Baekdael’s Are you under estimating prototyping?, over on Medium: "Your excellent post reminds me of a participation project a few years ago for a government organisation. Ostensibly, it was going to ‘open up’ EU decisionmaking to the public ..."
prototyping is a great tool for developing user interfaces. But that is just the tip of the iceberg... you can prototype pretty much anything. Anything from a customer service interaction to streamlining a factory line process. Here are just a few ways prototyping could improve the user experience... They are a great collaboration tool. Instead…
Times’ Maker Week — a weeklong initiative for the paper’s developers, designers, product managers, and other newsroom staffers to take a break from their typical work and focus on other projects... the Times holds quarterly Maker Days where staffers can spend a day doing research or pursuing another type of learning opportunity that they may not …
Had a great time setting up and running a blogging competition for the EU Commission’s Regional Policy department. It’s not over yet, though: the three winners announced today are coming to Brussels this October as fully accredited journalists to European Week of Regions and Cities.
it’s too soon to declare that we have entered a “post-fact” apocalypse... great majority of people learn about political news from mainstream, relatively centrist media sources, not ideological websites or cable channels... a sizable fraction of total political news consumption by Republicans was devoted to heavily conservative-aligned outlets lik…
We’re serious journalists who understand audiences and analytics. But we see a plethora of story ideas — and people — in all of that data.
Most bots today are a simple one and done... draw a crowd, people play with them temporarily only to disregard them minutes later... a huge opportunity for those of us who can create a remarkable experience... Here are a couple of insights:
Instead of pushing news, it’s going to gather news. ... It’s not only going to tell you funny, interesting, and insightful stuff. (Although it will.) It’s also going to ask questions... depending on whether you’re a conventiongoer, a protester, or watching along at home. And it will use those reactions and inbound information to inform BuzzFeed Ne…
to connect with protesters and delegates on the ground ... and to experiment with what it looks like to deploy a bot as a reporting assistant.Now we’re delighted to share the code behind it:
One of the most critical elements to creating a great bot is copywriting. The right words can keep your users engaged for hours while the wrong ones will leave them running for the hills... Your chatbot should have a single minded focus and anything that does not adhere to this focus should be stripped away.
so far, there has been no killer bot... we’re only four months into this... I believe we’ll look back on the early emphasis on “conversational commerce” as a mistake... natural language processing and artificial intelligence are not yet accomplished at managing human-like conversations... instant interactions are key.
some examples of a blended interface, bringing the best of the command line and GUI paradigms together... — notifications and quick input from the conversational side, along with a rich and intuitive experience from the GUI side... Each message has the potential to be a ,,, bite size applications like a photo carousel, media players, mini games, i…
This new tool shows users what Facebook determines are their interests... has provided a glance into the deep flaws of Facebook’s interest targeting. Advertisers should be concerned about where their dollars are going... Here are the main flaws I came across:... I would just recommend approaching targeting differently:
In many cases, incompetence does not leave people disoriented, perplexed, or cautious. Instead, the incompetent are often blessed with an inappropriate confidence, buoyed by something that feels to them like knowledge... being in “search mode” on the Internet helps people feel smarter, despite their searches resulting in nothing due to filters blo…
MediaRadar said the average renewal rate for sponsor content this year is 21 percent.... Polar recently described renewal rates as “weak,”... We give the advertisers what our standards and ethics forever forbade — confusing our readers about the source of content — and then the advertisers wake up and say, ‘Well, that was fun. But we’re bored with…
The start of every day for me was Medium, I would import a story from the Buffer blog and edit it before publishing and then spending some time updating all of the tracking spreadsheets with the latest numbers, hoping for an indicator of what was working and what content should be posted tomorrow. Our top three Medium strategies were: Repost o…
in 2016, the criticism from Hannity and a vocal faction of the conservative news media reached a fever pitch... full-blown, searing criticism. Even figures like Ryan and Cruz, considered by most to have iron-clad conservative credentials, were no longer safe... an incidental twist, considering how Republicans helped foster the growth of the conser…
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