Curated Resource ( ? )
German Chatbot Startup Tries to Help Publishers Reach Larger Audiences
my notes ( ? )
Spectrm is one of the first ventures that allows publishers to create and manage so-called chatbots for delivering content to audiences over messaging platforms including Facebook Messenger, Slack and Telegram... niche articles, only available on certain publications, seem to be more popular than general news that’s widely available elsewhere... users tend to consume news during the day rather than in the morning... more willing to share content they see on messaging apps.
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The above notes were curated from the full post mediashift.org/2016/10/german-chatbot-startup-tries-help-publishers-reach-larger-audiences/?utm_source=API+Need+to+Know+newsletter&utm_campaign=145830bc9f-Need_to_Know_October_25_201610_25_2016&utm_medium=email&utm_term=0_e3bf78af04-145830bc9f-45795445.Related reading
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See also: Online Strategy , Digital Transformation , Media