Overview: Online Community Management

The nuances of building and maintaining communities can really only be learned through extensive practice, both as a participant of other groups and as an active designer of your own. There is no better way to learn this art than by taking a critical look inside as many communities, both successful and crumbling, as possible. For those getting …

Easily assemble a variety of content types - videos, slides, PDF, webpages... - as an elegant and interactive reading experience that you share with your audience. We call it a “tute”

nothing about Federman’s job responsibilities at Fortune are traditional for a Time Inc. employee. He works closely with colleagues in editorial, public relations and marketing. He mines analytics for data about the best times to post stories and what’s connecting with readers. He identifies trending stories and occasionally writes one ... helps d…

Du short-blogging sans limite de caractères. De la recommandation de liens. Des automatismes pour rédiger facilement vos messages. Des forums sous chaque billet. De la veille d'actualité. Une thématisation avancée. ... Seenthis propose le concept de « short-blogging » : du blogging de référencement au travers de billets dont la taille n'est pas…

only when people are tempted to write gushing praise about a product they secretly despise that I think you have thrown away everything that you supposedly stand for... quite depressing to think that after all these years, we are still trying to put a price tag on everything that moves.,, However, there is something quite refreshing and excitin…

Wouldn’t it be great if your government had a conversation with you instead of just talking at you? - The White House / Me

"More than anything else, though, I think this event was about powerful stories — sharing stories, relating to stories, showing support after stories, and encouraging things to happen as a result of stories..." Rich picking here - e.g.,  “For every man that thought I was a secretary, there was a woman that called me a b****.” - The Stories o…

Daily I now see posts published authors on LinkedIn that praise the value of finding out your "SSI". . .. while at the same time gently but not so quietly promoting what their score is... I believe the "one percenters" tag is entirely relative since each of have a completely different network from anyone else in the world. - Did LinkedIn go …

A tl;dr version of “From One Spokesperson To Millions” the brilliant 45-minute longread by @jessedee on taking one of the most successful campaigns of all time - Paul Hogan’s 1980s Tourism Australia campaign - and updating it for the age of user-generated content. Some key quotes:

"by simply learning from disciplines like urban planning, zoning regulations, crowd control, effective and humane policing, and the simple practices it takes to stage an effective public event, we can come up with a set of principles to prevent the overwhelming majority of the worst behaviors on the Internet... Businesses that run cruise ships …

"... that encourages conversation around stories and can help create community on Digg, instead of farming out that chatter to Twitter or Facebook... This year could be a tipping point in how media companies employ reader comments and conversation...expected to debut this fall. You can sign up to follow the project — and be a beta tester ..." …

If you don’t want comments on your website, that’s fine, don’t have them. But don’t act like comments are some sort of intractable problem that can’t be realistically addressed by mortals. They’re not... you could fix this, but your priorities are elsewhere.... Having threads that close, having moderators that redirect entrenched disagreements,…

How a networking game can get conference attendees out of their seats

In studies, people report that they feel better after venting. But researchers find they actually become angrier and more aggressive. People who vent anonymously may become the angriest and most aggressive.... We typically sound angrier in print. And when we write down something, we can reread it, over and over, and stew. With e-venting you don…

"at some point, you start to crave something with more substance. Today’s readers want more than listicles and clickbait, and this is driving meaningful change across the digital publishing industry... In the maelstrom of Internet content, we are drawn to articles that make clear promises for what we will get out of them, as well as those that …

"LinkedIn is emailing the 500 people it calls its “Influencers” and asking them for permission to automatically hand their stuff to other sites that want to republish it in full.... Influencers get more distribution for their names and ideas... LinkedIn gets to advertise LinkedIn... letter to Influencers asks for permission to translate their p…

"The EU Commission and Parliament probably spend hundreds of millions of euros on comms projects every year, but almost nothing on stimulating the emergence of the European Online Public Sphere..." - Posted to Story-Europe's Medium publication to give Catalyst project some content to kick DebateHub’s tyres with.

What separates Medium from everyone else is that responses create this amazing platform for discussion and stories breed their own little ecosystems. So why don't we treat responses and their result with as much respect as we currently do recommendations?... a story that inspires twenty responses is more "successful" in my opinion than one that…

While most the activity on LinkedIn occurred within the first 24 hours after posting, Medium was more of a slow burn... led to shares from outside networks. Of the 1,500 views of my article, 500 came from Facebook, 400 from email, and nearly 300 from Twitter... For years, we’ve been warned away from such tactics... in a world in which Facebook …

"I can accept that. Here are my theories on why Medium sucks and I would like for people to tell me why I am wrong.... Why are comments so deprecated here? ... The recent I Racist post ... garnered 33 “notes” on one paragraph... it is painful to read as a bizarre little sidebar on the side of the page... nobody is here. Everyone is cross po…

The conversation continued through various responses and notes in different responses, blooming outward, but at that point to actually follow it you needed to perform a very impressive feat of what Gutbloom so aptly calls “digital spelunking”. Which then led everyone to discuss what could make the social part of Medium better... the thing I’d m…

"@NASA is the 104th most popular Twitter account in the world... and 3.5 million on Instagram. The Department of the Interior, whose stunning wildlife and nature pictures make it the only government agency with cool visual content to rival NASA’s, has just 654,000 ... John Yembrick and Jason Townsend are veterans of other government agencies...…

My EuropCom 2015 workshop on online communities is taking shape. (Update: view all slideshows and key takeways from the session) According to the EuropCom2015 site it'll be held after lunch on Day 1, and will cover:Convening and managing an online community is an extremely effective way of achieving communications goals, but will probably fai…

The Art of Hosting is a highly effective way of harnessing the collective wisdom and self-organizing capacity of groups of any size.  ... a suite of powerful conversational processes to invite people to step in and take charge of the challenges facing them... better decision-making, more efficient and effective capacity building and greater abi…

So the question at hand is how to keep your community alive and thriving. Or, on the flip side, here are the top 15 ways to (inadvertently) to kill an online community: - How To Kill An Online Community In 15 Easy Steps | Vanessa DiMauro | LinkedIn

We are thinking about how to optimize our content from its very conception... we obviously want to grow traffic... The second prong of the strategy is to change how we produce and distribute our content and optimize it for reach... optimizing some of our content for different distribution platforms, integrating visual and interactive content fr…

The Coral Project aims to change how publishers, contributors and readers think about interacting in online communities ... to further opportunities for online engagement, extending beyond comments into conversations and contributor contributions... The goal of the open-source software is to enable publishers to better manage contributions and …

sixth edition of the annual report series provides a snapshot of the progress and changes in community management approaches and highlights emerging standards. This year, TheCR analyzed data from more than 200 communities representing a broad range of community sizes and sectors to measure community maturity and its relationship to member engageme…

... shift participants’ perspective from “work” to “play.” ... a “one-day fellowship:” a chance to get away from the newsroom or office, from the usual day-to-day distractions, and to have an opportunity to really explore big, bold new ideas with a room full of equally-unleashed minds... there’s often more experience in the audience than there …

"Networks are pretty good for collisions. Bureaucracies are pretty bad for collisions." - Why I Write on Medium — The Message — Medium