Overview: Online Strategy

The forward of this book, by Brian Solis, made me want to substitute 'citizen' for 'consumer' and 'customer', and 'government' for 'business': "The future of customer engagement requires a more thoughtful and localized approach. Connected customers aren’t complacent, fickle or unfaithful, they’re focused on what’s important to them. As they’re al…

Reason 1: "To many, it just seems like noise. " They discover this only now?

"Flow provides a powerful and flexible technology that addresses a range of real-time information challenges"

One of the reasons I created this Tumblr was to use it as a 'first draft’ of a Content Hub (see post), an idea which crystallised after reading Sloan’s original content strategy piece on Stock and Flow.The Hub is basically my way of saying that there’s more to life than the Stream. Unsurprisingly, Alexis Madrigal’s piece in the Atlantic caugh…

“Having a convenient way of getting 3D models of everyday objects, users will now be able to copy real-world objects by scanning a full 360 degree model of an object. The resulting 3D model can be used for visualization or augmented reality applications, or even be used for 3D printing, potentially at a remote location, effectively enabling …

This article showing how ranked-choice voting works is a great example of using html5 to explain a complex system.

Snowden, Snowfalled: an awesome HTML5 interactive feature.

"Constellation's Connected Enterprise is the intimate innovation summit for senior business leaders successfully using disruptive technologies such as social business, cloud computing, mobile enterprise, big data and analytics, gamification, and unified communications/video to drive business value and transform business models."

"Knowing who is in your community is key to success for any and all Facebook marketers. Often times who you think is in your community is far different than who really is or who you wish was in your community. As part of Tabsite’s “Get a Grip” Series on Facebook Marketing where we help marketers look at key aspects of their Facebook strategy, thi…

"This is the first course in Google's newly launched Analytics Academy -- which will feature a variety of self-paced video lessons. The course includes 22 video lessons, each 3-10 minutes long, and provides learning activities. Google estimates this course will take a total of 4-6 hours to complete. The first three units of this course cover indu…

"he and his Stanford colleagues have been focusing on phrases and sentences, and aside from sentiment analysis, he says their models are pushing the state of the art in areas such as machine translation, grammatical analysis and logical reasoning." Bloggingportal with automated sentiment analysis - what's not to like?

"That’s why today we’re excited to announce Analytics Academy -- a new hub for you and your colleagues to participate in free, online, community-based video courses about digital analytics and Google Analytics. With Analytics Academy, we aim to provide you with a guided learning experience to become an analytics expert in no time. Our first cours…

"“The level of discourse — the difference — was pretty stunning,” Orr said. The people posting through Facebook Comments displayed anger, but it didn’t have to be heavily moderated. “On the articles, it immediately plunged into the lowest common denominator — racism, threats, vulgarity. It was night-and-day.”"

"the new feature ... gives both Gawker authors and readers the ability to filter comments based on the writers and commenters they follow, or whose content they have “liked” or given a star to. So readers can click on Denton’s name and see not only the posts he has written, but also a specific selection of comments that he has chosen to show, from…

"But even a fractious minority wields enough power to skew a reader's perception of a story, recent research suggests. In one study led by University of Wisconsin-Madison professor Dominique Brossard, 1,183 Americans read a fake blog post on nanotechnology and revealed in survey questions how they felt about the subject (are they wary of the benef…

" Popular Science has officially shut off its comment section, pointing to research showing that disagreeable comments hurt the reading experience. Or, at least, the reading comprehension. One study out of the University of Wisconsin-Madison found that mean comments under an article about nanotechnology "polarized readers," taking attention away f…

"a new kind of reblogging functionality so that readers can top the articles they share with their own headlines and introductions.... “Publishing should be a collaboration between authors and their smartest readers. And at some point the distinction should become meaningless."

"The entwined rise of Big Data and predictive analytics virtually guarantees that — just as structured and semi-structured data are being fused — informal gossip and formal ratings systems will be collected, correlated, and converted into business rules designed to make badly-behaved customers pay more or go away." Interesting insight into an upc…

"The League of Young Voters in Europe is a politically neutral initiative that aims to amplify young people's concerns and expectations in the run-up to European elections. It's a movement across Europe designed by young people, for young people."

"The MyVote 2014 tool is the latest in a series of tools of this sort ... but this time it’s different in one crucial way: MyVote 2014 uses data about MEPs have voted in the past (between 2009 and now to be precise), and uses this as the data for the tool. This makes the outcomes of the MyVote 2014 tool more solid than previous efforts. Rather tha…

"The Beginner's Guide to Conversion Rate Optimization (CRO) is an in-depth tutorial designed to help you convert more passive website visitors into active users that engage with your content or purchase your products."

"Nathan Pyle"

"A recent study by Facebook analytics service EdgeRank Checker states that posts with hashtags do not have as great of reach than those without."

"When a crisis like this happens, and you’re in the wrong, the mob is in charge of your brand. " - good advice for handling a crisis, and good techniques for monitoring sentiment

Project manager and architect of a successful pilot to reorganise EUROPA along thematic lines, so people could figure out What the EC did, Why and How, in areas of interest to them, without studying its labyrinthine internal structure.