Curated Resource ( ? )

Can Social Media Make Customers More Civilized?

Like data , big data , analytics , customers
Curated: 22/09/2013 from blogs.hbr.org/2013/08/can-social-media-make-customer/
Can Social Media Make Customers More Civilized?

my notes ( ? )

"The entwined rise of Big Data and predictive analytics virtually guarantees that — just as structured and semi-structured data are being fused — informal gossip and formal ratings systems will be collected, correlated, and converted into business rules designed to make badly-behaved customers pay more or go away." Interesting insight into an upcoming rebalancing between customers and companies (governments?) as the latter get a grip on bid data. A good argument (for them) for less online anonymity, too.

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The above notes were curated from the full post blogs.hbr.org/2013/08/can-social-media-make-customer/.

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