Overview: Media

Allen tucked favorable mentions of prominent “Playbook” sponsors into his editorial offerings... a State Department official essentially ghost-wrote an item for “Playbook.”The skinny: Mike Allen ran a press-release mill for vested interests in Washington... a weekly sponsorship for the newsletter falls somewhere between $50,000 and $60,000... Ev…

It’s opening up its digital advertising shop for its subscribers, offering an inventory of sponsored content alongside its inventory of news stories... the AP has made the logical jump to a full-on mini agency... subscribers will be able to flick a switch and have the sponsored content show up nicely integrated on the page... surveys measuring…

How do you make analytics interesting and useful for a newsroom?... When the Missourian was able to integrate the new digital analytics platform Parse.ly into its analytics reporting, we saw an opportunity to make significant changes to the report going to the newsroom every week.

Post’s website and mobile apps are a pleasure to use; the apps have been designed to serve different audiences depending on whether they are traditional Post readers or are instead interested in a more viral product offered at a lower price and that omits local news.... Bandito allows editors to publish articles with up to five different headlines…

Some 63% of marketers plan to increase their native advertising budgets this year... The Times launched its "T Brand Studio".. in 2014... has created more than 100 campaigns for more than 50 brands.. generated around $35.7 million. Meanwhile, BuzzFeed, which only sells native ads, generated revenue of $100 million in 2014, while Media Week estima…

The Atlantic expects native campaigns to drive 70 percent of its ad revenue this year, up from 60 percent in 2015... the NYTimes’ branded content division, T Brand Studio, now includes 70 staffers and will “deliver more than $50 million in revenue this year,” up from an estimated $35 million in 2014

The Washington Post introduces its new Global Opinions section which greatly expands The Post’s mix of viewpoints by adding contributing columnists and fresh voices from major regions across the world. The initiative first launches in Europe... expert commentary, editorials and op-eds from writers in the region as well as interviews with world lea…

Distro lets anyone transform an HTML article into the format mandated by one of the various platforms.

includes translating political explainers as "part of our attempt to reach new readers who are interested in American politics — but perhaps don't speak English... "We were convinced that there is a need for translated articles, but we hadn't hit on the right formulation in terms of how to get a professionalized translation that's turned around qu…

This year's report reveals new insights about digital news consumption based on a YouGov survey of over 50,000 online news consumers in 26 countries including the US and UK.The report suggests that publishers across the world are facing unprecedented levels of disruption to business models and formats from a combination of the rise of social platf…

the Post is employing a concept called “laddering,” converting unique visitors into paying customers by getting them to increase social engagement with its website.

websites that support Chrome push notifications can send out updates that look and feel like regular app updates even if the Chrome browser isn't currently active on an Android device.. it requires an HTML5 feature called a Service Worker ... notifications will work on desktop and on Android, but not on iOS.... it will be up to web developers to …

media companies, from the Telegraph to Bloomberg, have spent serious money pushing their video products... the path to monetisation is still not clear: the cost of creating content is high, and business models involving adverts are being affected by adblocking and falling rates (cpm's)... if you are going to attempt to make money from video, succ…

well-known for its data-visualizations — half of the 60 daily articles published contain charts — and on May 10, it officially took the wrapper off Atlas, so anyone can sign up and create their own graphs.

Every business, at some point, faces competition. But competition is not the same as disruptive competition — a new class of competitors created when technology enables new players to compete with incumbents on terms the incumbent isn’t used to... it’s all the digital forces that have faced the newspaper business — from blogs to aggregators to soc…

As young people flock to Snapchat, news outlets are trying to showcase news on the platform both as live stories and in Discover, where nearly 20 outlets... publish unique content exclusive to Snapchat.... set to launch a redesign of its Discover section to try and boost the number of users who use Discover... While Snapchat’s core function is a m…

Vox Sentences, the explainer site's bullet-pointed digest of the day's most important headlines, has seen huge gains... prompted Vox to create a position for its first-ever email editor... launch additional newsletters that will bring the site's explainer content on a variety of subjects to readers' inboxes... Vox adopts a distributed approach to …

There will never be an ‘EU superstate’ as long as the national presses of 28 countries are presenting 28 different visions of the European dream... there is no real union if members can’t watch together, read together, instinctively think and bind together. No news means no common purpose... A continent of many languages has no means of building b…

In our new office space, we’ve created the Register Citizen Newsroom Cafe, open six days a week to bloggers, students and senior citizens as well as public and elected officials. Ordinary citizens stop by our offices nearly every day and share their news with us, sometimes over a cup of coffee in the cafe... Here we have a gallery, a cafe with cof…

I was feeling less informed every day, despite being inundated with options for information... our points are sorted by "importance", which is to say the most important on top, least on bottom, one other option was to sort by the timeline in which points were added... our writers are adding individual bits of information in discrete text boxes and…

Two-thirds of Facebook users (66%) get news on the site, nearly six-in-ten Twitter users (59%)... seven-in-ten Reddit users ... Tumblr 31% for the other five social networking sites about one-fifth or less ... Facebook ... reaching 67% of U.S. adults. The two-thirds of Facebook users who get news there, then, amount to 44% of the general populati…

remake the newsroom in a bid for "journalistic dominance."... shift away from commodity coverage. ... incremental developments — readers can find those anywhere in a seemingly endless online landscape. Instead, it favors hard-hitting 'only-in-The New York Times' coverage: authoritative journalism and information readers can use to navigate their l…

imagine instead if news were a service whose aim is to help people improve their lives and communities by connecting them not only to information, but also to each other, with a commercial model built on value over volume... select communities that identify themselves as communities (that is: not fake, demographic labels like “millennials”) and th…

This isn’t the first time I’ve covered the impact of social media on news; technologies like augmented reality; and the impact of both on society. It is the first time these Top3ics have meshed so perfectly in one month.

Do we want Facebook to act as a news site? It certainly never started out that way... it actively didn’t want to be impartial — it wanted to be personalized.... Facebook doesn’t care one way or the other, as long as people see what they want. Yet we, as users, made Facebook into a news source...Facebook turned to curation, fueled in part by humans…

we provide an overview of concerns that have dominated the public information policy discourse, and review the main insights from empirical research We conclude ... there is no empirical evidence that warrants any strong worries about filter bubbles. Nevertheless, the debate about filter bubbles is important. Personalisation on news sites is stil…

There is no such thing as neutrality when it comes to media. That has long been a fiction... It’s also dangerous to assume that the “solution” is to make sure that “both” sides of an argument are heard equally... It is even more dangerous, however, to think that relying more on algorithms will remove this bias.Recognizing bias and enabling process…

Here is an overview of how Trending Topics works:

Instead of trying to bludgeon online companies to conform to some opaque standard of objectivity, we need to shift towards more fruitful endeavors... none of the outlets mentioned by name... are particularly well known news institutions... the underlying bias might not be based on institutional outlook, but an internal pressure to cite sources wit…

A year ago today, Facebook introduced Instant Articles... people are 20 percent more likely to read Instant Articles, which are accompanied by a lighting bolt icon in the feed, and 30 percent more likely to share them with friends...70 percent less likely to bounce... 30 percent more likely to share ...tests with some publishers where we help them…