The New York Times is acquiring a marketing agency... Fake Love, an agency that specializes in live experiences, virtual and augmented reality... to grow its revenue in part by offering more ad agency services,.. I’m getting daily requests for [augmented reality]... chatbots. And VR, the market is already hot.
The feature enables Medium users to volunteer to translate Medium stories into the language of their choice. Approved translators see a “Translate” button on Medium stories and clicking that button clones the post and seeds the clone with a Google translate version of the story in the language that they select. They then go in and make the Google …
David and Petros were there to conduct the FT’s first experiment with livestreaming 360-degree video... we failed to produce a watchable live stream... we learnt eight specific lessons for next time:
A couple of months ago I included augmented and virtual reality in Top3ics, my occasional newsletter, adding “Consider these as first notes towards a future post.” I then forgot about it. Thanks, Newt Gingrich!
In this world of hundreds of channels and uncounted websites, of exquisitely targeted advertising and unbridled social media, it is easy to construct your own intellectual ghetto, however damaging that might be to the ideal of the free exchange of ideas. "Right now the left plays to the left and the right plays to the right... That's why we kee…
The public is no longer uninformed. They are misinformed, and that requires an entirely different editorial focus ... just reporting the news doesn't actually solve the public's needs. Now your focus must be on explaining the news instead.... the newspaper is stuck in an existential crisis ... stop being a newspaper and start being something el…
From large national newspapers to small independent websites, outlets are working together to cover news across the continent in many languages.
Cognitive ease is the concept of which when you hear something repeatedly, your brain starts to form connections around it, thus making it easier for you to process later. And since we prefer things to be simple and easy, things that are easy to think about generally makes us feel happier... for newspapers it’s part of the problem that we all face…
f our e-mail inboxes can be kept relatively spam-free, why can’t machines automatically purge abusive messages from tweets or comments?... a way of representing the meaning of words as vectors with many dimensions... “word embedding,” allows semantics to be processed in a sophisticated way. For instance, even if a comment contains a string of word…
You may not care about social media now, but if you read a newspaper, listen to the radio or watch TV, then it’s shaping your world already... The real game is hardening your own support in ways dramatic enough to be picked up by the mass media ... the easiest way of doing that is to pick a rollicking fight... Lacking an established political mac…
Vox wants to move beyond the web page to tell compelling stories... That Clinton package was the first public product of the Vox Storytelling Studio... launching on the premise of hypercharging the concept of the story, using all resources available to transform the story into a experiential entity... publications and media companies must continue…
some advice on how to best approach analytics in the newsroom, helping journalists improve the quality of their content, and a build larger, more engaged readership. Here are five key takeaways
Google formed its Digital News Initiative... €150-million innovation fund, though I see that more as a blackmail pot than as a strategic benefit to a struggling industry: bags of coins tossed to drowning journalists.
The permanent banning of uber-troll Milo Yiannopoulos from Twitter was probably long overdue. It's time for non-trolls to stop complaining and start defending civility in our social spaces, or simply decamp to build better ones.
the first article in a series on “The Mobile Publisher,” a look at how publishers are tackling challenges in the shift to mobile, from design to content to monetization... People may spend most of their mobile screen time on apps, but the vast majority of that time is spent on just five apps. Meantime, publishers that haven’t invested in mobile a…
Even for brands associated with hard news…their top or second videos in terms of Facebook engagement numbers turned out to be animal videos... interest in video news does increase significantly when there is a big breaking news story. But the rest of the time? Online video news is less of a force than publishers might hope... 97.5 percent of time…
Facebook is a weird beast that a lot of journalists still don't understand. That is because it has taken the definition of "news" back to the era before mass media even existed. Yet, as a business, it looks exactly like a mass-media company and competes aggressively for the same advertising budgets... Facebook's flirtation with journalism wasn't d…
Slack, already an indispensable tool within newsrooms, is becoming a surprisingly effective community tool for publishers as well... quickly become a source of stories, with members providing inspiration or even direct contributions.
Brexit, as experienced by a British-Australian comms guy in Brussels.
No longer will I read or give attention to hyper partisan news entities or the conservative echo chamber... I remember not long ago when tragic events used to bring us together as a nation. Now because of increasingly powerful and extreme echo chambers on the right and left these events tear us apart...In the clickbait era, media entities, aggrega…
how newsrooms make decisions about what stories to supply their communities... using processes and mental models designed for the pre-internet era ...in an age where individuals are empowered with access to seemingly-infinite content...to explain this complex issue ... why we made a comic instead
Gawker built a tool that pulls in the top 10 comment threads from its network of sites and displays them at the end of its Facebook Instant Articles... [and] Accelerated Mobile Pages... It’s not possible to comment straight on the Instant Article; people who want to add to the discussion have to log in on Gawker’s own sites. Disqus supports Googl…
Should we give the audience what they want?ORShould we give the audience what they need?...two flawed assumptions: 1. that newsrooms already know what audiences want and 2. that newsrooms can and should determine what their audience needs. The framing of these questions doesn’t leave room for members of the audience to actually speak for themselve…
“I am actively searching through Facebook for people celebrating the Brexit leave victory,” ... to no avail. He called on his friends in the technology industry to act on this ‘echo-chamber problem’.... Why are they making the demand of social media companies — and not news organisations?...how we see technology now: both as something separate fro…
an organization dedicated to "ever closer union" has never faced a setback as profound as the looming departure from the UK, and it’s natural to wonder if this doesn’t mark the beginning of a larger unraveling.... Rather than a prediction or a hot take, here’s a way to think through the different alternatives.
“Four years later, this Tweet probably best illustrates, in a single image, the mistaken assumption underlying the failed UK Remain campaign…” - a post-Brexit update of my January 2012 post on BlogActiv, over on Medium.
How can project management help news outlets improve their workflow and manage their time and resources better?... the role of a product manager or developer will sometimes overlap with that of a project manager, Katharine Bailey, the outlet's head of news products, told Journalism.co.uk in a recent podcast.
In April, Medium rolled out a suite of new tools for publishers, and began giving a beta group the option to make revenue from the platform as well. I spoke with five of these publishers ...
Read the same documents our reporters gathered. Watch the video out-takes of an interview, or take a 360-degree virtual reality adventure. Test your knowledge about complex issues with a quiz. Sound off about issues, interacting through polls and emoticons or by leaving a comment. We’ll give you the tools and access to become involved, either in d…
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