The problem with cognitive ease and news

Cognitive ease is the concept of which when you hear something repeatedly, your brain starts to form connections around it, thus making it easier for you to process later. And since we prefer things to be simple and easy, things that are easy to think about generally makes us feel happier...
for newspapers it’s part of the problem that we all face with the rise of the misinformed... we tend to favor and trust things that are repeated often enough...
Journalists have traditionally seen it as their role to merely be the bringers of news. And since this is what the politicians are talking about, this is what you bring... it assumes that people are informed ... that if you merely tell people what is happening in the world, then people will have the mental insight to take a step back and make an informed choice ... countless scientific studies have proven that this isn’t the case.
The amount of time and focus being spent on fact-checking is amazing. But ... the media doesn’t start with the fact. They start by repeating whatever someone said, and only later do they go back and fact check it... We need to... be the place people turn to when they care about getting real insight