Overview: Media

How Graze raised funding for NPR and PBS "while also learning more about the future of sponsored content on ATProto".Results: "The Graze.social NPR/PBS donation campaign's 168% ROAS is exceptional performance in the nonprofit digital advertising landscape. Industry benchmarks from M+R show that typical Facebook/Meta campaigns achieve only 48% retu…

Misinformation is "a problem, but not the most important one. The fundamental problem... is not that social media misinforms individuals about what is true or untrue but that it creates publics with malformed collective understandings".while democracy "is a profoundly collective enterprise", we see it as the sum of individuals' knowledge and decis…

Collection of posts from media publishers on the traffic and engagement from Bluesky compared to X, Threads, etc. Image: Similarweb's report, which also said:"Threads generated 24.5 million outgoing referrals in November, but 42% of that traffic was to sister site instagram.com. Bluesky generated 38.6 million outgoing visits, spread more evenly ac…

When this was written there were 23m Bluesky users: "Some publishers report traffic and conversion rates three to four times higher compared with platforms like Threads and X, despite Bluesky’s smaller user base.... EUobserver received 3,800 unique visitors from Bluesky (with 3,300 followers) compared to 1,320 from X (with 203,000 followers)...Fo…

"Horizontal connections and membership community have kept subscriber churn for the English-language publication under 2%". The focus is community: "weekly behind-the-scenes missives (like how journalists keep working through air raids) to members... near-superhuman levels of responsiveness... a lot of human connection".But their strategy focuses …

From Sublime, who know a thing or two about curation: "At first, I saw using AI as a binary choice between soulless efficiency or becoming a luddite and preserving your authentic human creativity", but Claude changed that. "Curiosity is a better compass than cynicism... [stop] defending your territory [and] exploring what's possible (cf this).Key …

"Sill shows the most popular links being shared by accounts you follow on Bluesky and Mastodon", linking through to "the individual posts... with what people said about" them. You can sort (“newest” or “most popular”), "hide reposts, and limit posts to the last 3, 6, 12, or 24 hours".Built in response to the death of the link: “On Instagram and Ti…

"Could seeing how opposite sides of the US political spectrum use the same words differently be a first step toward greater cross-political understanding?... What if generative AI could help us understand people with opposing views better just by showing how they use common words and phrases differently?"MIT's Bridging Dictionary (BD) research …

I've been cleaning out a few rotten systems recently.

From 2018, a good history, but no solutions: "Facebook didn’t invent the feature, but they definitely broke it. How can we better regulate future disruptive ideas?".Brief historyPart of the A Brief History of Attention series, starts with some brief history, culminating with Zuckerberg combining "three core concepts — the social graph, the news fe…

"misinformation is powerful, not because it changes minds, but because it allows people to maintain their beliefs in light of growing evidence to the contrary. The internet ... as a justification machine".Humans are "evidence foragers ... historically [that's] meant digging into a subject, testing arguments... That was the foundation on which most…

My mid November 2024 newsletter summarises how a deep dive into Bluesky has changed how I view #AI4Communities, and summarises some of the most influential things I've read recently.

An interesting take: governments should ensure "that news outlets, digital platforms, and political leaders provide the best available knowledge" and enshrine a new to not "be lied to by the powerful" in a world optimised for enragement: "one study showing that each additional negative word in a headline increased the click-through rate by 2.3%".O…

Profile of New_Public, founded by Eli Pariser of Filter Bubble and Upworthy fame, and Deepti Doshi "from from Meta, where she’d spent much of her tenure leading the company’s Community Partnerships... supporting, Facebook group admins... as well as UT Austin professor Talia Stroud, who remains on the board, and their drive to stimulate "citizen-dr…

"it’s surprisingly unclear what the AI search startup actually is"- according to its CEO it is, depending on when he's asked:"an answer engine...almost like Wikipedia and ChatGPT had a kid,,,a mere “aggregator of information”"All three cannot be true. The chatobot itself "is more specific... “Perplexity AI is an AI-powered search engine that combi…

After so many years of spam, splog, slop, phishing and above all trolling, "Our guard is up. Our filters are activated. Our default mode is suspicion", something that's only going to get worse with AI: are those photos too good to be true? Can that video actually be real? Is that a spambot, or just "someone who isn’t neurotypical or who doesn’t sp…

The Initiative for Digital Public Infrastructure's manifesto sets out the three legs upon which an open public sphere must rest.

Michael Foster's "top ten unfinished building blocks" are:trust & safety: "heart of an ethical social web... [currently] delegated to a small group of volunteers... [but] green shoots emerging"spam filters: "there are some amazing tools now... Pixelfed has shown what can be done"safe spaces / bridging & federation: 2 closely linked challenges whic…

"A deep dive into Robert Putnam's Bowling Alone", over 20 years later, by "former New_ Public Research Fellow Serena Chao".Social capital, according to Putnam, "is the “connections among individuals — social networks and the norms of reciprocity and trustworthiness that arise from them”... [making] a strong case for a correlation between thriving,…

Doctorow, pointing out that Google's move to AI search "is a tacit admission that Google is no longer a convenient or reliable way to retrieve information, drowning as it is in AI-generated spam, poorly labeled ads, and SEO garbage". Instead, "you'll ask Google a question and an AI will compose an answer based on things it finds on the web".So why…

"When Sundar Pichai took the stage at Google I/O ... said that the rise of generative artificial intelligence would provide new opportunities... for everyone". While many products unveiled will be doubtless useful, the picture's unclear for search itself: by end 2024 "Search Generative Experience... will appear at the top of results for 1 billion …

I've been kicking the tyres of Sublime, a new personal and social curation app, and pondering its approach to integrating AI.

"a deep-dive on the concrete ways Sublime makes my life better", by Sublime.app founder Sari Azout.

"LinkStowr is a free, open source and privacy-friendly ... store valuable online resources in a structured and meaningful way". Uses a Chrome extension to save link + note to LinkStowr, and an Obsidian plugin to sync the card to a vault. LinkStowr then deletes its unneeded copy.

Cory Doctorow on the demise of Vice, "a Canadian media success story... founded by a motley clique of hipsters... transitioned to a string of progressively worsening corporate owners... one of the most enthusiastic marks for Facebook's infamous "pivot to video"... spending hundreds of millions to finance Zuckerberg's doomed attempt to conquer Yout…

In this edition: join the ChatGPT integration free trial, check out the results of my latest experiments, and enjoy the Alliteration of the Month: Bullshit, Botshit and Bubbles.

"The indiscriminate proliferation of AI-generated content will not empower the underrepresented or democratise knowledge creation... [but] dilute and fragment the authenticity and reliability of information ... the discerning judgment of human curators is the only defence against misinformation and mediocrity".Why? Human curators :"bring nuanced u…

Another word for the lexicon: when bullshit meets AI you get "botshit". "we’re nowhere near the point where an AI can do your job, but we’re well past the point where your boss can be suckered into firing you and replacing you with a bot that fails at doing your job... there’s a huge difference between producing a plausible sentence and a good one…

According to:MIT Professor of AI Rodney Brooks, ChatGPT "“just makes up stuff that sounds good"... where “sounds good” is an algorithm to imitate text found on the internet, while “makes up” is the basic randomness of relying on predictive text rather than logic or facts",Geoff Hinton: "the greatest risks is not that chatbots will become super-int…

At an AI conference, Jeff Jarvis "knew I was in the right place when I heard AGI brought up and quickly dismissed... I call bullshit... large language models might prove to be a parlor trick". The rest of the conference focused on "frameworks for discussion of responsible use of AI".Benefits - for some, AI can:"raise the floor...scale ... enabling…