A brief summary of my experience in building company structures and supporting processes, role definitions, etc.
META Ventures provides venture capital fund management, entrepreneurial training and innovation consultancy to cities, regions and national governments in several countries, as well as EU Institutions.
The main Topics this time are language technology, mobile innovation and EU communications, with a few extras to catch-up since the last edition.
I’ve just spent a few days running the Discovery phase of a new project to further develop the communication strategy of an EU Institution, with a particular focus on retooling its online, social media and publications tactics. Apart from focusing on developing a new information architecture, I’m running the overall project. This means not only en…
I’m now at to the point where I can spend a few days interviewing key people in an organisation to develop a complete communication strategy.
The EC set up Drop’pin to help young people find training, apprenticeship and intern opportunities across Europe. I did some content marketing (blogging, enewsletter, social media support) and developed a global CRM strategy.
Any decent Communication Strategy will integrate offline, online, internal and external communications. But what about your organisation's Innovation Strategy?
Came up with a winning communication strategy to promote worthy-but-heavy pdf reports from the European Commission.
'Innovation' threaded its way through a lot of the resources added to my TumblrHub last week: from innovation-friendly management through to innovative Content Management Systems for tomorrow's newsmedia business models and personal productivity tools.
I won the epale online community of practice project and steered its inception phase. Years later, it is still one of the EC's most successful online communities, notably by its ambitious multilingualism strategy and high userbase, despite lacking any financial rewards for participation.
The ever-excellent For Immediate Release (episode 638) put me onto 10 things you still need to know about social media / social business, by Olivier Blanchard (aka the Brand Builder), which sounds like every other post you've ever hear of. But it's worth a read...
The comm strategy for DG Information Society revoled around a segmentation of the target audience based on their level of interest in - and hence understanding of and motivation to visit/read/learn/share - the work of the DG.
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