An integrated communication strategy (2002-07) for DG INFSO
Reflecting that structure was a cascading editorial messaging document of increasing complexity and decreasing multilingualism, with integrated portfolios of printed publications, activities (press, events) and websites (from the multilingual, interactive thematic portal to highly specialised programme and policy sites) to get the messages to those audiences.
Behind all this theory was a major technological programme to connect the systems used to manage the DG’s research and innovation programmes to internal and external communication systems.
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See also: Communication Strategy , Content Strategy , Communications Strategy