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Overview: Social Web

Relevant resources

Facebook Banned Holocaust Denial. What Took Them So Long? | Time
time.com
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Facebook's now explicitly banning "any content that denies or distorts the Holocaust, after years of allowing people to deny that the genocide occurred", reversing their longtime stance of not trying to define truth.According to "Facebook’s former head of global elections integrity for political ads ... [Zuckerberg] still seems…

Designing social platforms fit for the future
medium.com
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For the 6th episode of his Futurized podcast, Trond Undheim asked me why surveillance capitalism inevitably leads to polarised, undemocratic and dysfunctional societies, and what we must do about it...If we don’t change course, in the future we will be less will informed, more polarised, massively manipulated, living in more corrupt and less democ…

Internet Deception Is Here to Stay—So What Do We Do Now? | WIRED
www.wired.com
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It was 2010 and techno-optimism was surging... Pew Research Center ... asking 895 leading technologists, researchers, and critics for predictions of what the internet-connected world of 2020 would look like... 85 percent of respondents agreed that the “social benefits of internet use will far outweigh the negatives over the next decade,”...Flaws e…

This Is How Your Fear and Outrage Are Being Sold for Profit
medium.com
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Every time you open your phone or your computer, your brain is walking onto a battleground... Your captive attention is worth billions ... This has actually changed how you see the world... walls of code have turned you into a predictable asset — a user that can be mined for attention... by focusing on one over-simplified metric, one that suppor…

Which Facebook Pages see the most engagements per post?
www.newswhip.com
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the Facebook Pages seeing the biggest average engagements per post across news, interests, politics, and more

Here's Why The Washington Post Is Growing On Facebook
www.newswhip.com
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20.1 million Facebook engagements on the 10,818 articles... a huge 68% jump in engagements from November 2015... the Post produced more articles... what’s really changed is the average Facebook engagement rate ... from 1,092 Facebook engagements per post in 2015 to 1,293 ... Fostering organic engagement on Facebook. Writing descriptive headlines …

16/01/2017
Instagram for Business: Everything You Need to Know
mng.lincolnwdaniel.com

Instagram posts generate a per-follower engagement rate of 4.21 percent, which means 58 more times than Facebook, and 120 times more engagement per follower than Twitter... Here are some ideas when crafting your Instagram image posts to best reflect your brand:

31/05/2016
My EuroComm2016 Rapido on the Future of Communications
mathewlowry.myhub.ai
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What happened when I was invited to “do a Rápido” at the IABC’s conference in Rotterdam earlier this week.

How To Improve Facebook Engagement
buzzsumo.com
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we analyzed over 1 billion posts from 30m brand pages on Facebook.

07/03/2016
Meeting People Where They Are
medium.com
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On Tuesday, the American people will see a multi-platform streaming and social broadcast of the State of the Union that reflects the ways people experience live events in 2016. We’ll be reaching people where they are — and making it possible for them to engage, respond, and share the President’s speech themselves in new and different ways... vide…

Brand exchange & the new citizen conversation
mathewlowry.myhub.ai
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Do people really want to have a conversation with brands, or their government?

The Rise of the Engagement Editor
mediashift.org
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nothing about Federman’s job responsibilities at Fortune are traditional for a Time Inc. employee. He works closely with colleagues in editorial, public relations and marketing. He mines analytics for data about the best times to post stories and what’s connecting with readers. He identifies trending stories and occasionally writes one ... helps d…

Brand Engagement Plummeting on Facebook
contently.com
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"These numbers are even more striking when you consider engagement is significantly down even though brands are almost certainly spending more money to promote their posts to combat plummeting organic reach. Facebook’s ad revenue reached $2.27 billion in Q1 2014, up 82 percent from Q1 2013" - New Report Reveals Just How Drastically Brand Engageme…

Basically the editorial policy of I-Labs in a nutshell
socialmediatoday.com
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Some key points from "The Benefits of Quality Content and Genuine Social Engagement ... to create great, sharable, engaging content and become an active participant on social platforms: - Quality content is what your clients want to read, not what you want to tell them.... - Content that gets highly shared is content with heart. Real stories, re…

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