Overview: Communications Tactics

combat fake news by combining professional journalism with volunteer fact checking... professional journalists will be paid to write “global news stories,” while volunteer contributors will “vet the facts, helps make sure the language is factual and neutral... transparent about the source of news, posting full transcripts, video, and audio of in…

Good overview of Circa's approach: "A new model for online journalism is emerging, focusing on the atomization of news stories into “bite-sized chunks” of information aimed at mobile audiences."

A useful look at how user-centricity has leapt out of the web department and into the business strategy: "... Quartz ... Gawker, BuzzFeed and Tumblr... are increasingly thinking about what they do as providing a service, not just as a business that generates content and then delivers it to people.... you have to experiment, and iterate rapidly, …

"...another link in a chain of legal rulings that help establish the idea that bloggers - and other members of ... "the networked fourth estate," ... can be seen as performing acts of journalism... we need to protect acts of journalism, not just specific actors who engage in them. the First Amendment protects acts of journalism or publishing — …

"more publishers are trying to opt out of the pageview rat race.... The Financial Times will next month begin selling time by the hour for any ad ... The Economist Group is rolling out a new set of “dynamic attention metrics” to help advertisers buy time rather than impressions for their ads."... The rise of clickbait ... can be tracked back to …

There are more good recommendations in here than can be summarised, but if I had to choose one, it's: "Integrate the developers and editors, from where they sit to whom they report to. If you’re going to do social journalism well, you’re becoming a technology platform company... Almost all the important breakthroughs in social media have come fro…

"data-driven journalism doesn’t simply strive to contribute to public policy and culture debates, it aims to end them with a decisive answer. ... In Actually Journalism, news and opinion aren’t needed; to understand something, all the audience needs is this fact, this piece of data, this answer... [but] if Actually Journalism can’t find a way to e…

Surprise surprise... "Circa is developing two types of ads: magazine-style full-screen banners, like Flipboard, and sponsored posts... which look and feel like editorial, created by a separate staff.... One future revenue possibility would be licensing access to Circa's article data to other publishers," - News App Circa Looks to Na…

Interesting points emerging from the first two articles I’ve seen about Jason Calacanis’ his new venture, Inside.com.

#Context emerging as 2014 theme: "...newsrooms are going to reframe our understanding of “responsive design.” We’re going to see content move beyond simply responding to screen size and instead respond to reader context, adapting to behavior." - Nieman Journalism Lab

Consider this your starting point to tap into Google’s suite of digital tools that can enhance newsgathering and exposure across television, radio, print and online. Whether it’s refining your advanced search capabilities, improving audience engagement through Google+, or learning how to visualize data using Google Maps, this website is intended …