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Overview: Innovation Strategy

While innovation can’t be turned on like a tap, it is something you can make more likely to happen.

Creating a favourable environment for innovation starts with getting the basics right:

  • integrating your internal and external communications strategies,
  • combining them with knowledge management tools and processes,
  • and integrating training and employee engagement programmes.

In other words, what I mean by digital transformation.

Integrating these strategies, processes and tools provides a strong foundation onto which you can build dedicated innovation processes.

However, building and integrating them is itself a major innovation challenge!

Sidestep this chicken-and-egg problem by framing each strategy and programme as key components of the final, integrated goal: to build an Internal Innovation Community, which:

  • supports knowledge management, information flows, (in)formal training, ideation, employee engagement and more
  • helps your external communications team discover useful internal content, and transfer it outwards
  • ensures useful external information reaches the right people inside
  • spreads an innovation & communications culture throughout the organisation.

But don’t try and build it all at once. Instead, build and roll out one part of the Programme, and then use it to build and roll out the next.

Like to figure out how? Get in touch.

More services: start with Communication strategy.

Relevant resources

This Might Not Work - The Discipline of Innovation
timkastelle.org
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"Innovation is challenging because to innovate we must seek out uncertainty. For most people, this isn't comfortable - that's why we don't like "this might not work." Nevertheless, if we want to do work that makes a difference, that's where we need to be. To grow we have to try, stumble, and learn."

08/11/2013
Why Your Innovation Contest Won't Work - Tim Kastelle - Harvard Business Review
blogs.hbr.org
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"Innovation is the process of idea management - so, yes, you need great ideas to innovate, but that is only part of it. You also need to be able to select ideas. Once you've done that, you need the ability to execute them. While all this is going on, you have to keep people inside your organization enthusiastic about the ideas. And at the end …

08/11/2013
The Myth of the Design Studio Turned Product Company - Leadership Journal - Medium
medium.com
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Great article on Medium. Best part comes at the end: "This week we launched an initiative that aims to ease the conflict between these opposing forces. Each of our team members gets to study a subject of their choice over the period of a year. It's a long term study initiative that resembles a PhD. Think of it more like a thesis than project wo…

04/11/2013
Connected Enterprise 2013 - Home
connectedenterprise.ontrackevents.com

"Constellation's Connected Enterprise is the intimate innovation summit for senior business leaders successfully using disruptive technologies such as social business, cloud computing, mobile enterprise, big data and analytics, gamification, and unified communications/video to drive business value and transform business models."

"the idea that creative people are different from everyone else is a myth"
timkastelle.org
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the company that invented Gore-Tex... “organised in small teams of 8-12 people.... three layers of management, the CEO, a handful of functional heads, and Associates … in a company of 8000!

29/10/2013
Want a Viral Hit? Here Is an Inside Look at Our Ideation Process - Moz
moz.com
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"the process we use here at Fractl to come up with ideas that we feel confident will find viral success. "

10 Myths About Creativity | Inc.com
www.inc.com
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"Since ancient times people have held the notion that there's something mysterious, unpredictable, and even divine about where good ideas come from. But according to David Burkus, assistant professor of management at Oral Roberts University, today researchers are studying the heck out of creativity and much of what we think we know about the topic…

25/10/2013
Robot Barbie just ate my Meatball Sundae!
www.cleverworkarounds.com
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I used to refer to great-websites-for-the-wrong-audience as Meatball Sundaes, but this visual metaphor is much better... using Sharepoint to deliver social intranets for organisations that don’t want social intranets, due to the passionate conviction that they need a social intranet.

Juxtapositions: on nurturing and mainstreaming innovation
mathewlowry.myhub.ai
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Two posts addressing innovation in large organisations in my stream this morning:Innovations from the edgeRisk and reward: Joi Ito on what news orgs could learn from tech companies about innovationThe director of the MIT Media Lab compares the worlds of media and tech, and says “When you’re sinking, you have two ways to go: You can bet the house o…

10/10/2013
Why We Desire, But Don't Promote, Creative Leaders | Psychology Today
www.psychologytoday.com
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Worth a read, food for thought: "But while we love reading up on how these leaders turned the tide in their industry or organization, recent research suggests that most creative people aren't given the opportunity to lead. We love stories of creative people; we just don't want to be led by them."

27/08/2013
FAQ: How is MyHub.ai AI-powered?
mathewlowry.myhub.ai
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MyHub’s AI engine automatically tags any content you put in your Inbox, Queue or Hub, in the process learning from you and your visitors.

28/11/1994
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