Overview: Online Community Management

Referral traffic to publishers from LinkedIn ... has been on a steady uptick... In January, publishers saw traffic to their sites from LinkedIn explode, in some cases tripling...puts LinkedIn into the top-10 referrers of the web... Publishers are now in a better position to make decisions on LinkedIn editorial strategy... a very particular traffi…

Most events are not designed for VR... The rule of thumb is ‘would you look around you in a certain situation?’ if the answer is yes, then ...maybe there is an opportunity to create a VR experience short storytelling is better for breaking news... stick to longer time frames for feature stories

Reaching consensus with groups larger than 5 people on any other platform or service is a pain. Discuto helps you get everyone on the same page.Discuto highlights controversies and suggests where to dive in the conversation, making the decision process easier to manage. What's more is that it only takes a few seconds to set up your first discussio…

at The Information, the subscription-based tech news publisher, comments and community aren’t just intact — they’re a selling point... The Information puts its members front and center. Subscribers get their own bio pages... its subscription call to action entreats visitors not to get access to great information or level up their tech and media k…

‘Ask’ enables editors to create embeddable forms to invite contributions from readers. These could come in several formats, including text, photo, video, audio. The contributions can be (optionally) linked to existing user profiles. Editors can filter, sort, share, and manage the contributions, and then display the best ones in a gallery.

I find value in reader comments that can’t be adequately reproduced elsewhere. The argument that the conversation has migrated to Facebook and Twitter is flawed. ... they are no substitute for having discussion take place where the story itself lives. ... News organizations should fix online comments rather than ditch them... the feedback is... f…

Quick response to Baekdael’s Are you under estimating prototyping?, over on Medium: "Your excellent post reminds me of a participation project a few years ago for a government organisation. Ostensibly, it was going to ‘open up’ EU decisionmaking to the public ..."

We’re serious journalists who understand audiences and analytics. But we see a plethora of story ideas — and people — in all of that data.

Deepstream makes it easy to remix one or more livestreams by adding context and background... by introducing a new role into the livestreaming ecosystem: the curator... easily embed live video into a player that includes context cards... set up with just a few clicks to feature news stories, polls, maps, tweets, free text and more to help you expl…

No matter what the original post was about, a handful of the loudest — or most committed — voices in the room hijacked the comments thread to push their own agendas. Anyone trying to urge the conversation back to the topic at hand ...was shouted down and shamed... comments sections aren't fostering conversation, they are killing it. A very small…

the online disinhibition effec... anonymity, invisibility, a lack of authority and not communicating in real time strip away the mores ... seeping from our smartphones into every aspect of our lives.... the approximately 5% of Internet users who self-identified as trolls scored extremely high in the dark tetrad of personality traits: narcissism, …

the company's newest tweak to its membership program is one that puts listeners in direct conversation with the company's staffers. The idea: Give Gimlet's members access to the company's Slack team

47% of Clinton supporters and 31% of Trump supporters say they have zero close friends who support the opposing candidate... The most segregated groups (those with the highest responses of “no friends supporting the opponent”) were young and black people.. Fewer than half the country has even had a conversation with someone from the opposing side’…

f our e-mail inboxes can be kept relatively spam-free, why can’t machines automatically purge abusive messages from tweets or comments?... a way of representing the meaning of words as vectors with many dimensions... “word embedding,” allows semantics to be processed in a sophisticated way. For instance, even if a comment contains a string of word…

The majority of people reading this article on Medium probably haven’t felt the pains that Obama described, so they’re confused, like me, about the popularity of Trump... It takes more than graphs and psychological theory to explain this, but I’m going to try.

The permanent banning of uber-troll Milo Yiannopoulos from Twitter was probably long overdue. It's time for non-trolls to stop complaining and start defending civility in our social spaces, or simply decamp to build better ones.

Slack, already an indispensable tool within newsrooms, is becoming a surprisingly effective community tool for publishers as well... quickly become a source of stories, with members providing inspiration or even direct contributions.

Brexit, as experienced by a British-Australian comms guy in Brussels.

News Feed Changes Mean Brands Should Invest in Facebook People More Than Pages... The News Feed algorithm is a lagging indicator, not a leading one. It now properly reflects what study after study shows the public truly values: relationships... No organization will ever be on the same footing as peers... Invest in Facebook people, more so than p…

Executive leaders are involved more than ever before in using online communities to solve important business issues ... But budgets are not keeping up with demand, and measuring value isn't getting much help from platform vendors... The majority of organizations have now deployed some form of community platform to help workers, typically in the f…

Gawker built a tool that pulls in the top 10 comment threads from its network of sites and displays them at the end of its Facebook Instant Articles... [and] Accelerated Mobile Pages... It’s not possible to comment straight on the Instant Article; people who want to add to the discussion have to log in on Gawker’s own sites. Disqus supports Googl…

thank you for raising the awareness of my half of the population on the extra challenges women face in business presentation contexts... co-created conferences may offer a partial solution... I may suggest ensuring Personal Profiles do not include photos or any gender information

the Post is employing a concept called “laddering,” converting unique visitors into paying customers by getting them to increase social engagement with its website.

Instagram posts generate a per-follower engagement rate of 4.21 percent, which means 58 more times than Facebook, and 120 times more engagement per follower than Twitter... Here are some ideas when crafting your Instagram image posts to best reflect your brand:

There will never be an ‘EU superstate’ as long as the national presses of 28 countries are presenting 28 different visions of the European dream... there is no real union if members can’t watch together, read together, instinctively think and bind together. No news means no common purpose... A continent of many languages has no means of building b…

In our new office space, we’ve created the Register Citizen Newsroom Cafe, open six days a week to bloggers, students and senior citizens as well as public and elected officials. Ordinary citizens stop by our offices nearly every day and share their news with us, sometimes over a cup of coffee in the cafe... Here we have a gallery, a cafe with cof…

Society consists of a web of interconnected communities. A large body of research and practice exists on how to make communities work. Still, the intersection and interaction of multiple communities – the development and use of their inter-communal commons – is ill-understood. Social innovation is the process in which relevant stakeholders jointly…

imagine instead if news were a service whose aim is to help people improve their lives and communities by connecting them not only to information, but also to each other, with a commercial model built on value over volume... select communities that identify themselves as communities (that is: not fake, demographic labels like “millennials”) and th…

Just putting this up there for all those who think:a) a ‘view’ on a LinkedIn post is like a pageview on your blog or site. It’s not: it’s a ‘stream view’, a la Facebook, and does not tell you how many people actually clicked and readb) LinkedIn are consistent and care about their bloggers. They aren’t and they don’tMore: see LinkedIn Community for…

Ironically, with the widening of (national) news choices that the Internet has spawned, we’re depending on fewer pipelines of news. It’s a narrowing of the filter funnel...t as troubling as the filter bubbles that used to occupy our concerns, but likely more potent. As those pipelines narrow, necessarily, the decision on what is news, and what is …