The List App has already drawn interest from a slew of news organizations... We talked to audience development experts ... figure out which strategies appear to be working well and get a sense of the app’s possibilities... Posts that typically do well manage to be simultaneously entertaining and informative, combining a light tone with a list o…

Facebook and Apple... have chosen to focus on a future that takes the shape of an article... largely developed in response to the constraints of print ... a great opportunity for news organizations themselves to rethink those assumptions... considering the time scales of our reporting in much more innovative ways. Information should accumulate …

“Alternate viewpoint-canceling headphones. Because everyone else is wrong” Pure genius!

If a 100 new alluring little foxy ideas, insights and observations hit you every week, and can pick out the 1 that is worth responding to, you're a foxhog... the foxhog can live in a highly uncertain environment, and be responsively engaged within it, yet create a high-certainty execution context... This ability to turn uncertainty into cer…

nice enewsletter design from litmus

“Canva enables anyone to become a designer”

Whether it be for managing Facebook ads, CRM, podcasting, webinars or my website, people are curious about the software behind this business. - 44 Powerful Marketing Tools for Facebook Ads, Websites, CRM and More - Jon Loomer Digital

Keyword research is one of the most important, valuable, and high return activities in the search marketing field. By researching your market's keyword demand, you can not only learn which terms and phrases to target with SEO, but also learn more about your customers as a whole... you can predict shifts in demand, respond to changing market c…

true digital transformation requires the courage to challenge entrenched beliefs within one’s organization. .. Digital transformation is probably about as big a deal as the invention of credit. It changes the way we do everything. - Digital Transformation: Becoming a ‘Forgetting Organization’ (Wharton)

Social Media had its place in marketing during the early days, but as platforms (Facebook, Twitter, LinkedIn, Pinterest) have evolved brands/businesses have lost their ability to stand out... social media is a channel to connect with and provide value to your existing users...should be the responsibility of a cross functional team member who wo…

each Model S owners as an “expert trainer” ... each driver will train the autonomous features of the system to feed the collective network intelligence of the fleet by simply driving the electric vehicle on Autopilot... Model S owners are already taking to the Tesla Motors Club forum to describe how the Autopilot is improving... - The Autopi…

publications, where people are carefully curating great content around particular topics, themes, and ideas Here are eleven great publications that you might want to follow today:

We’ve shared many of the benefits of transparency already, and now I’d like to add to the list. If you’re contemplating transparency ... here are 3 big benefits I’d love to share. When you show your mistakes, you make yourself vulnerable... makes others want to cheer for you... frees you from the trap of perfectionism... makes people want to he…

Here’s what we’re doing so far on Makerbase to discourage abuse before it starts and address it right away when it does happen. - 8 Steps for Preventing Abuse in a Web Community — Making Makerbase — Medium

there are a few things that a content hacker needs to be equipped with for maximum productivity.... here’s your new list of must-haves: - Content Marketers Alert: The New List Of Must-Haves — Marketing & Growth Hacking — Medium

Garnish your post with a photo of a cute little kitten and animal-lovers will flock to your button like zombies to a brain smorgasbord... good writing ... does not presently guarantee an audience on Medium... risks becoming a click-bait factory, a lame production line pumping out articles around the same limited themes...it needs to radically i…

As we head deeper into the annual bloodletting that is news media budgeting for the new year, here are 10 of my top questions that I think we’ll talking about into 2016.... (my faves): Vice, Vox Media, and BuzzFeed have seen hundreds of millions in investment... we have word that Business Insider will test reader revenue... Who will follow s…

ontent from my EuroPCom session on online communities, plus some takeaways and extra links.

This should be an exciting time. After all this is what we have wanted for so long. But it could prove dangerous if we do not handle it well... Instead of getting strong, clear direction about becoming digital first there is a vague vision... One danger is that the digital first vision fades before it can take root.... The second danger is it g…

information architecture has become ripe with myths... I want to take a few moments to dispel some of them.... People convince themselves that information architecture is about organising content in a logical way. It is not... people aren’t logical.... users need to be able to reach content in three clicks.... there is no evidence to support…

how do you tell the difference between a "ninja" and a "guru"? A "maven" and a "marketing expert"? For that, we've created a helpful guide so you can hire the social media bullshit artist that best fits your company's needs: - Pando: How to tell the difference between a social media maven, a ninja, and a guru

So, how did this local come by his expertise? Years of work in developing, implementing and managing integrated offline/online marketing strategies... Far-ranging, diverse experience in marketing? Extensive education in social media technologies and how/when/why to use them? Nope. He’s an expert because he has a popular Facebook page, which is …

With the release of its new Polls feature... you can now create super-simple polls directly on Twitter with just the click or a button or a tap on your phone... the ins and outs of Twitter polls, how to set them up, and nine engaging ways you can use polls today. - The Complete Guide to New Twitter Polls: What They Are, How They Work and 9 …

showing people what’s going on is much more important than being present in that moment ... What you fail to understand, what you’ve never thought about understanding is why you do it... Every stupid video is a waste of 3 minutes you’ll never get back, and every picture is there to show the 1% of your life where you can smile for the camera…

We form imaginary islands as safe spaces for our freak flags to fly free. Imaginary islands are unbounded by physical distance, as we unite with others of mutual interest and shared spirit across geographies. We form archipelagos of fellowship across expanses. Our imaginary islands can be open to everyone or hidden to all but insiders. - Imagin…

The hip but not trendy City Room launched on June 14, 2007, a year when “blogs were the wave of the future.”... The difference between a blog and a news site is no longer a meaningful distinction: all news is posted as soon as it breaks and is then updated. Just think: when was the last time someone used the word “bloggy” to describe the tone o…

Social media marketing software team admits they’re failing at social media marketing...The bottom seems to be falling out across Facebook, Twitter, LinkedIn and Google+... The Buffer team is running some experiments to try to determine the cause of this huge loss in social referral traffic, but I have a few ideas of my own ... - OMG. Buffer…

Where I think Circa took a step forward ... the idea that we could ... take ANY story and add a structured element to it — even if the only structure was “this item read, this item unread.”.. I do think there are a few concepts that Circa created and executed upon that were truly “inventions”... The concept of atomizing news ... allowing a r…

the next phase of Medium is about linking writers with brands, with Medium acting as the go-between, vetting creators. Meaning, in part, a native advertising hub filled with long-tail content.... There’s going to be sponsorships and branded dollars on the platform. Our vision is to connect quality creators with brands who may want to work with the…