Labels in a card sorting study must be neutral to prevent keyword matching and encourage careful, conceptual groupings from users.

People new to user research often think of surveys and focus groups as the main ways to get insights into customer needs. Here are 60 alternative ideas you might want to try.

Follow these tips to effectively evaluate a site’s navigation hierarchy and to avoid common design mistakes.

concept of card sorting... UX. The popular, low-tech research technique is used to organize data sets. It’s especially useful for information architecture, menu structures, workflows and website navigation. While it’s easy enough to run a card sort, there’s a massive difference between a flop and a success.