Relevant Overviews
- Content Strategy
- Online Community Management
- Social Media Strategy
- Content Creation & Marketing
- Digital Transformation
- Innovation Strategy
- Surveillance Capitalism, Social media and Polarisation (Overview)
- Communications Tactics
- Psychology
- Social Web
- Media
- Communications Strategy
- Science&Technology
- Large language models
Overview: Content Strategy
Are you creating the content your audience actually wants to consume, or are you just talking about yourself?
What sort of content will your audience read, out of the endless supply at their fingertips? Formal news articles or blog posts from your staff and readers? An event calendar updated daily, or a longread every month? Static web pages, or a deeply granular database with faceted search?
And have you figured out how to get it to them, develop engagement around it, and translate that success into something concrete, fulfilling your mission? How many of the friends and organisations in your network amplify your message regularly?
Need answers? Get in touch.
More services: start with Communication strategy.
Relevant resources
mathewlowry.medium.com
"I spent a few minutes in conversation with ChatGPT."This was both me kicking ChatGPT's conversational tyres and exploring its limits, both those it admits to and those it does not.Key takeaways from a first reading:Many, but not all, content creators are screwedFor "writers, journalists, copywriters, consultants, and even publ…
Think
ai,
content marketing,
journalism,
content strategy,
blogging,
chat,
content,
gpt-x,
chatgpt,
llm
oneusefulthing.substack.com
ChatGPT... is going to change our world much sooner than we expect, and much more drastically
www.nytimes.com
"GPT-3 ... generates tweets, pens poetry, summarizes emails, answers trivia questions, translates languages and even writes its own computer programs, all with very little prompting"It's surprised a lot of AI researchers, but also "often spews biased and toxic language" and isn't always convincing. It's a univers…
www.wired.com
GPT-3... AI that can produce shockingly human-sounding (if at times surreal) sentences... imagine a future in which the vast majority of the written content ... is produced by machines... adjust, and adapt, to a new level of unreality ...video may turn out to be the easiest to detect ... Politicians will now be able to dismiss real, scandalous vid…
Relevant Overviews
- Content Strategy
- Online Community Management
- Social Media Strategy
- Content Creation & Marketing
- Digital Transformation
- Innovation Strategy
- Surveillance Capitalism, Social media and Polarisation (Overview)
- Communications Tactics
- Psychology
- Social Web
- Media
- Communications Strategy
- Science&Technology
- Large language models