Overview: Digital Transformation
Digital transformation is an over-used, over-abused term. Here’s what it means to me.
From many strategies ...
In most organisations, the following strategies are barely on speaking turns, let alone fully integrated and mutually supportive:
- Internal communication: Every day, valuable ideas and information pour into your organisation as staff engage with stakeholders and discover useful knowledge online. But what happens then? If a piece of knowledge is valuable to them, it's probably also useful to their colleagues ... so why does so little of it circulate within your organisation?
- Internal collaboration: Are your staff still emailing documents to each other, and spending hours tracing the latest version and integrating changes?
- Knowledge management: Can your staff find the knowledge they need efficiently, share information effortlessly without flooding everyone’s Inboxes, and serendipitously discover relevant information around the digital equivalent of the office watercooler?
- External communication: There is no better advocate for any organsation than empowered staff and engaged audiences. Have you transformed your workforce into Social Ambassadors, and launched communities to engage your customers and stakeholders in co-defining the future?
- Training and employee engagement: Even if you have the tools, can your staff use them? Do they know why they should?
... to one strategy: build an internal innovation community
How can you integrate the above strategies, processes and tools? By treating them as different aspects of one, overarching goal: the creation of an internal innovation community throughout your organisation.
everyone is trained and motivated to share knowledge internally and externally, supported by efficient tools and processes
The idea is to frame the above strategies, processes and tools as interconnected tactics within an overall strategic framework. This aligns them to a shared set of goals: an organisation where everyone is trained and motivated to share knowledge internally and externally, supported by efficient tools and processes for knowledge management, internal and external communications.
From Strategy to Implementation
Having such a strategy is all very well, but noone will notice if you never implement it. You'll need to plan for unknowns, coordinate experts who have never worked together before, and integrate project and change management so that:
- change rolls out with the new features, tools and processes,
- these are developed with your staff, not foisted upon them.
I’ve specialised in the intersection of internal and external communications, collaboration and knowledge management since 1995. If you need help, get in touch.
More services: start with Communication strategy.
Relevant resources
lifehacker.com
"many of us tend to sabotage creativity more than we cultivate it. Here are some of the self-sabotaging things you’re probably doing every day. "
medium.com
"today’s social collaboration tools ... are focused on the wrong things, or at least on the wrong scale.... enterprises do business, but people do work. We will see a shift away from tools designed around ‘business’ and instead see a swing to tools that help people accomplish their work... the mantra will be — people first, mobile first, cloud f…
medium.com
"Much of what social collaboration tools are designed to support is shallow work, and the stuff of managerial oversight... deep productivity comes from supporting deep work - cognitively demanding activities that leverage our training to generate rare and valuable results, and that push our abilities to continually improve - trying to support…
www.jeffbullas.com
Of them all, I particularly like the look of Write Or Die, Wridea & StayFocused, which possibly says more about me than my 5 latest blog posts combined: "These tools will not only provide you with a way to write down your ideas whenever they hit you, but will also enable you to organize your time better and start writing more content through a re…
mathewlowry.myhub.ai
Last year I decided to get Information Overload under control, setting up a GTD system with a DoIt-driven morning routine and Pocket, Diigo and IFTTT to queue, store and share useful stuff. I was all set. For what, I wasn't sure. But I was sure as hell organised. And then, a couple of days ago, an article on Aeon - What good is information? -…
medium.com
Good advice for me here. "once you've established that heroism is required to hit deadlines ... work will expand to fill the available space ... more and more weekends and late nights are required to meet the expectations you've set yourself on what you and your team can achieve... by doing lots of out-of-hours work you're over-estimating …
www.fastcompany.com
Excellent intro to @buffer team's toolkit. Many I'll definitely check out, particularly Sqwiggle "... a video chat tool that helps you stay in touch with your team when you're working remotely. Every few seconds, Sqwiggle takes a screenshot of you so your colleagues can see that you're around, and just by clicking on another person you can join a …
mathewlowry.myhub.ai
At first glance, Overtask uses Chrome’s new tab page into a project or task management tool, depending on how granular you want to go. But in reality its approach makes it an excellent productivity enhancement:each task is managed via a tab, which stores all sites and pages associated with that taskopening a task opens all the related sites for t…
lifehacker.com
A long, excellent read, with practical tips and tools. More people should read this! "A badly managed meeting can suck away time, energy and money without being productive for anyone. But it is avoidable: Here's what you should and shouldn't do when meeting in a group at work, whether you are leading the meeting or not." - How to Have a Meeting …
recode.net
Some good tools to check out "Some of the exciting new tools for productivity that you can use today include: Quip, Evernote, Box and Box Notes, Dropbox, Slack, Hackpad, Asana, Pixxa Perspective, Haiku Deck, and more below. This list is by no means exhaustive, and new tools are showing up all the time. Some tools take familiar paradigms and piv…
medium.com
"The way we evolved ... is really not the way we have to operate today ... this attempt at hyperproductivity is making us much less productive.'" A podcast worth every minute. I have a few of these techniques down pat, most days, as long as I can work from home, but the whole mindfulness thing is still over my horizon. - 4 Ways to Make Your …
mathewlowry.myhub.ai
With BlogActiv feeling a bit creaky, I spent the summer taking a hard look at Google+ and Tumblr, and integrated my GTD (Getting Things Done) system with my online presence.
youtu.be
2019 update: a short Prezicast video from 2013 on my personal productivity system, since covered on Medium: https://medium.com/better-humans/manage-the-firehose-or-it-will-manage-you-791097bc53e2