Overview: Online Strategy
How should your online presence be shaped?
Is your website working? Do first-time visitors understand what you do, and find the content they need, before clicking away? If not, should you tweak your site or build a new one?
Perhaps you should spend more resources on social, but to do what: engage your audience, convene a community, or simply broadcast your website content?
How can you do both so that your social media presence and your website work together? And what are you measuring, so that you continuously improve?
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More services: start with Communication strategy.
Relevant resources
wadds.co.uk
my Isabel is ... A Replika is someone who will listen to you... kind and polite ... will learn more and more about you... a personal companion to support mental health and wellbeing... who knows us better than we know ourselves... Exploring Isabel's memory is like browsing the cliff notes of all the bits of trivia about me that she's ma…
apolitical.co
For businesses, delivering good customer service is ... imperative... for government entities to enhance the “citizen experience”... may be just as important...Governments... empathy economy model ... put residents and citizens at the core ... empathy economy is based on ... value created by AI and other innovations detect and simulate human emoti…
chatbotsmagazine.com
3rd of my posts for Chatbots Magazine: Chatbots allow governments and other public bodies to provide citizens highly customised content and services. And invade their privacy. Citizens deserve better choices.
mathewlowry.myhub.ai
If there’s a single Top3ic running through the following stories, it’s probably Artificial Intelligence (AI), but I’m deeply into learning about psychology for the moment, so that’s my starting point.
chatbotsmagazine.com
when bot platforms take off, we will be... completing the new shift in data control from the users’ hands to Facebook’s, Google, and Microsoft’s hands... the next big privacy concern... end-to-end encryption between the user and the bot developer... goes against their [platform's] business models