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Overview: Innovation Strategy

While innovation can’t be turned on like a tap, it is something you can make more likely to happen.

Creating a favourable environment for innovation starts with getting the basics right:

  • integrating your internal and external communications strategies,
  • combining them with knowledge management tools and processes,
  • and integrating training and employee engagement programmes.

In other words, what I mean by digital transformation.

Integrating these strategies, processes and tools provides a strong foundation onto which you can build dedicated innovation processes.

However, building and integrating them is itself a major innovation challenge!

Sidestep this chicken-and-egg problem by framing each strategy and programme as key components of the final, integrated goal: to build an Internal Innovation Community, which:

  • supports knowledge management, information flows, (in)formal training, ideation, employee engagement and more
  • helps your external communications team discover useful internal content, and transfer it outwards
  • ensures useful external information reaches the right people inside
  • spreads an innovation & communications culture throughout the organisation.

But don’t try and build it all at once. Instead, build and roll out one part of the Programme, and then use it to build and roll out the next.

Like to figure out how? Get in touch.

More services: start with Communication strategy.

Relevant resources

AI in Obsidian — The Correct Way to Generate Ideas
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"how can you use ChatGPT to generate ideas and brainstorm within Obsidian?", which is currently my note-taking tool of choice. First, some generic advice for prompting:"be specific about the outcome that you want to achieve... providing a prompt that contains more descriptive language ...give preceding prompts ... [specify the] resp…

Knowledge gardening is recursive - by Gordon Brander - Subconscious
subconscious.substack.com

Here's a good question: "If we carefully closed the right feedback loops, could we construct a creative flywheel that generates finished works?... knowledge gardening. You collect and plant idea seeds, returning periodically to water and weed... As a kind of self-organizing system, it can’t happen without some kind of feedback loop... …

Post-Alpha Feature: Simplifying Zettelkasten by working out loud
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What did I learn about learning as I explored using Zettelkasten idea and knowledge management to write five newsletters about disinformation in the 2020 US elections?

Integrating Zettelkasten Pages into MyHub.ai
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I needed to review everything I had ever Hubbed relevant to surveillance capitalism, polarisation, social media and society... As I cast around for something interesting to say, I realised a MyHub.ai Service Page could help organise and clarify my thoughts: I would use it to create a Zettelkasten Permanent Note...While not a blog post, it is defin…

Zettelkasten — How One German Scholar Was So Freakishly Productive
writingcooperative.com
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Luhmann... published more than 70 books and over 400 scholarly articles... one of the most important sociologists of the twentieth century ... “I’m not thinking everything on my own. Much of it happens in my Zettelkasten”...adopt his method and ... learn better, think better, publish more, and be more creative... A Zettelkasten is ... a box of not…

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