all of us, even highly intelligent people, are prone to irrationality. Across a wide range of scenarios, the experiments revealed, people tend to make decisions based on intuition rather than reason... those with a high I.Q. were, if anything, more prone to the conjunction fallacy... rationality, unlike intelligence, can be improved through traini…

using Facebook to repackage some of its magazine stories into video form... takes advantage of a Facebook tool that lets publishers merge a series of photos into videos... kept things simple... roughly 30 seconds and rarely going beyond a few words, a chart, or a photo in each individual slide... take as little as two minutes

A content marketing framework... allows you to develop a process that can be duplicated... repeatable framework for any type of content to be better utilized... incorporate goal setting at the beginning... an understanding from goal setting to how you’re going to put that into a strategy ... Once you publish ... get feedback and optimize the conte…

As we discover and build new learning systems, the biggest lessons may be about how we fit into the new landscape around us.

To approach someone else convincingly you must do so with open arms and head held high, and your arms can’t be open unless your head is high... the mastery of such intelligent, kind-hearted, and considered disagreement emerges as a supreme art of living And yet there are instances in which it is unsound to engage with another whose values are so …

isn’t squeamish about mixing marketing and editorial.... For instance, a commercial journalist sits within the editorial team and creates content for the ESI Media brands across a vertical like TV and entertainment, will help pitch ideas for a relevant TV client

Referral traffic to publishers from LinkedIn ... has been on a steady uptick... In January, publishers saw traffic to their sites from LinkedIn explode, in some cases tripling...puts LinkedIn into the top-10 referrers of the web... Publishers are now in a better position to make decisions on LinkedIn editorial strategy... a very particular traffi…

cortisol is released between 8 a.m. and 9 a.m... helps us get up and seize the day but if you add the stimulation of coffee when cortisol is already active the effect is lessened... we build up a tolerance to caffeine and its effects on us diminish over time.

Pay models are gaining some traction... increased focus on appealing to smaller, but more dedicated, audiences ... 10 to 20 percent of revenues from digital...monetizing mobile of course remains an open question... “Honestly, now, I think there is no business model.” Here are a few interesting case studies

Most events are not designed for VR... The rule of thumb is ‘would you look around you in a certain situation?’ if the answer is yes, then ...maybe there is an opportunity to create a VR experience short storytelling is better for breaking news... stick to longer time frames for feature stories

a great summary of the difference between Snap’s Spectacles and Glass too — the former is a pair of sunglasses that records video, while the latter was technology strapped to your face.

Reaching consensus with groups larger than 5 people on any other platform or service is a pain. Discuto helps you get everyone on the same page.Discuto highlights controversies and suggests where to dive in the conversation, making the decision process easier to manage. What's more is that it only takes a few seconds to set up your first discussio…

Circa 360, will produce two weekly ad-supported VR pieces... brands can run VR-shot pre-roll ads... take our consumers to places that journalists get to go but the public very seldom gets to ... immersive advertising ... augmented reality ad spots... short videos that hand off to each other—they have a purpose or a pathway to see other stuff b…

two products, Springboard and Time Inc. Connect to help editors source content from contributors, some for traditional editorial content and some for native or branded content... a way for editors to create more content around specific topics or events rather than just getting content on the cheap... gathering ... people with some degree of social…

NBC News has found that people are willing to click through to its site when there’s breaking news, so it’s posting less of those articles on Instant Articles while posting more feature-type content... The New York Times ... tended to be long-form think pieces or analysis, not breaking news

lets people share illustrated filter-enhanced photos and videos that disappear in 24 hours, just like on Snapchat.

Far from disappearing, human curation and sensibilities have a new value in the age of algorithms... Facebook is mired in a series of controversies about the curation of its news feed... recently tried to smooth the process out by firing its human editors … only to find the news feed degenerated into a mass of fake and controversial news stories.…

it is very clear that ‘Digital Transformation’ is a difficult, ambiguous, misleading and even potentially dangerous term and we have to get better at explaining it... It’s not about digital or technology ... it does have everything to do with business models, people, culture, leadership and change... We should be aiming for nothing less than Hum…

To try and focus on all our energy to bring new readers to site as opposed to serving loyal readers began to feel like the wrong way to look at it… identified a set of metrics that stand for loyalty ... created content people wanted to come back for on the regular. So far, it’s delivering: site traffic is up 31 percent... People who come 25 times…

Each issue is conceived around a single topic ... with a new cluster of pieces, grouped together as chapters, published each Thursday.... To supplement ... Facts So Romantic, a blog updated closer to daily Another against-the-grain move: Its print magazine collects the best of the magazine’s web content... printed on high-quality paper and desi…

A financial incentive and a paid coordinator were essential to the success of the project. The intangible that made the project really work, however, was the willingness on the part of Media Consortium members to work with each other... not have been possible without a trust-based network in place... At the beginning of the project, outlets asked…

This paper will explore and critique the logic and motivations behind the position that these content providers/aggregators are technology companies rather than media companies, as well as the communications policy implications associated with accepting or rejecting this position... The final section discusses why it is important that these online…

they’re not the game-changer he thought they’d be... We have to stop trying to find a single problem. It needs to be solved in a million different ways, every single day.

Facebook wants to have the responsibility of a publisher but also to be seen as a neutral carrier of information that is not in the position of making news judgments... when Facebook was still censoring the napalm photo ... the site’s trending bar began posting ... a story suggesting September 11 were caused by a “controlled demolition”.

over 30 news organizations ... and tech companies such as Facebook, Twitter, and YouTube to share best practices on how to verify true news stories and stop the spread of fake ones.

Following the controversial firing of the editorial team who managed the Trending Topics... technology that will help prevent fake news stories from showing up in the Trending section.

We’d love to make it easy for you to get up and running with Facebook Ads. These are the exact steps and lessons we’ve been taking to build up our own paid ads campaigns, and we’ll be keeping this post up-to-date with the latest news and learnings.

Another controversial Facebook takedown, another muddy explanation for an erroneous removal.

all the pros and cons had to be considered. Here are some of the reasons and learnings behind this decision.