Curated Resource ( ? )
UX Writing: Study Guide
Curated:
27/06/2022 from
www.nngroup.com/articles/ux-writing-study-guide/
my notes ( ? )
UX writing is the practice of writing carefully considered information that addresses people’s contexts, needs, and behaviors. Writing copy involves many of the same skills as visual or interaction design, except writers use words instead of pixels to communicate with users throughout the experience.
Unfortunately, content design and copywriting are often skipped, rushed, or misunderstood in product development. In fact, they are more complex and involved than many assume or appreciate. Quality content speaks clearly to people, builds trust, and compels action toward organizational goals. Use the articles and videos in this study guide to:
- Understand how people read online
- Improve your writing, structuring, and formatting skills
- Share writing and content best practices with your team
- Advocate for more writing time, resources, and processes
- Inform your editorial style guide and content standards
Understand How People Read Online
Link
Writing Style for Print vs. Web
How People Read Online: New and Old Findings
Website Reading: It (Sometimes) Does Happen
Satisficing: Quickly Meet Users’ Main Needs
Text Scanning Patterns: Eyetracking Evidence
F-Shaped Pattern of Reading on the Web: Misunderstood, But Still Relevant
F-Pattern in Reading Digital Content
The Layer-Cake Pattern of Scanning Content on the Web
First 2 Words: A Signal for the Scanning Eye
Reading Content on Mobile Devices
Best Font for Online Reading: No Single Answer
Improving Your Writing, Formatting, and Structuring
Plain Language
The Biggest Mistake in Writing for the Web
Legibility, Readability, and Comprehension
Cringeworthy Words to Cut from Online Copy
Plain Language Is for Everyone, Even Experts
Tone of Voice
The Impact of Tone of Voice on Users’ Brand Perception
The Four Dimensions of Tone of Voice in UX Writing
Jargon and Writing for Experts
Writing Digital Copy for Domain Experts
How to Present Scientific Findings Online
Use Specialized Language for Specialized Audiences
Formatting and Structuring Content
Inverted Pyramid: Writing for Comprehension
Using Content Frames in the Design Process
How Chunking Helps Content Processing Tips for Presenting Bulleted Lists in Digital Content
Show Numbers as Numerals When Writing for Online Readers
Anchors OK? Re-Assessing In-Page Links
Accordions Are Not Always the Answer for Complex Content on Desktops
Best Practices for Short Copy: Headings, Command Labels, and Links
Microcontent: A Few Small Words Have a Mega Impact on Business
Headings Are Pick-Up Lines: 5 Tips for Writing Headlines That Convert
Passive Voice Is Redeemed for Web Headings
Better Labels for Website Lines: The 4 Ss for Encouraging Clicks
UI Copy: UX Guidelines for Command Names and Keyboard Shortcuts
Interface Copy Impacts Decision Making
Tooltips in the User Interface
“Learn More” Links: You Can Do Better
Better Link Labels: 4 Ss for Encouraging Clicks
Content Strategy and Ongoing Evaluation
Content Inventory and Auditing 101
How to Test Content with Users
Content Creation in Agile Development Processes
Content Management on Intranets: Centralized, Distributed, & Hybrid Models
Content Strategy vs. Content Tactics
For more in-depth understanding and UX writing best practices, take our full-day course Writing Compelling Digital Copy at the UX Conference.
Read the Full Post
The above notes were curated from the full post www.nngroup.com/articles/ux-writing-study-guide/.Related reading
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