or
or
or
&

Overview: Online Strategy

How should your online presence be shaped?

Is your website working? Do first-time visitors understand what you do, and find the content they need, before clicking away? If not, should you tweak your site or build a new one?

Perhaps you should spend more resources on social, but to do what: engage your audience, convene a community, or simply broadcast your website content?

How can you do both so that your social media presence and your website work together? And what are you measuring, so that you continuously improve?

Need help? Get in touch.

More services: start with Communication strategy.

Relevant resources

Notes on BLOOM, RAIL and openness of AI
openfuture.pubpub.org

"an initial analysis of a growing movement ... to make key machine learning tools and technologies open and shared. “Open Artificial Intelligence”...BLOOM is a large language model released under RAIL – a new copyright license that combines an Open Access approach to licensing with behavioral restrictions aimed to enforce a vision of responsi…

Open-sourcing Twitter's algorithms is more complex than Musk implies
thenextweb.com
Card image

"it's a start... Musk argued that disclosing what amplifies or downranks tweets would reduce the risk of “behind the scenes manipulation.” [but] algorithms alone offer limited insights" because it's not just an algorithm that defines what you see: it's a huge dataset - "content that enters the platform, each user’s p…

About Ghost - The Open Source Publishing Platform
ghost.org
Card image

"platform focused solely on professional publishing... open source tools for independent journalists and writers ... sustainable business around a free core application, funded by a premium platform as a service to run it on... non-profit foundation ... can never be bought or sold... [all] revenue reinvested into the product and the community…

Is Google's AMP project better than Facebook Instant Articles?
fortune.com
Card image

The code behind the effort is all available on Github... the fact that it uses an open repository doesn’t mean that Google isn’t running the project, or deciding what gets included and what doesn’t... publishers have another option ... simply take the best parts of the specification from the publicly available documentation and implement those …

09/10/2015
Google's version of Instant Articles is better, Nuzzel founder says
fortune.com
Card image

the Google standard gives publishers a streamlined page-loading script they can use that takes advantage of smart caching of content—either on their own servers or on Google’s servers—to make the various elements load faster...an order of magnitude faster than the typical mobile page... a completely open standard that any publisher can implemen…

About Media Cloud
mediacloud.org

Media Cloud... is an open source, open data platform that allows researchers to answer complex quantitative and qualitative questions about the content of online media... by collecting and analyzing the news stream of tens of thousands of online sources.... academic researchers, journalism critics, policy advocates, media scholars, and others c…

Charted: Medium's data visualisation tool
medium.com
Card image

"Charted automatically visualizes data. Give it the link to a data file and Charted returns a beautiful, shareable visualization of that data... open-sourced and available for anyone to use at charted.co... it adjusts to any screen, automatically updates itself" - Introducing Charted - Data Lab - Medium

Cookies disclaimer

MyHub.ai saves very few cookies onto your device: we need some to monitor site traffic using Google Analytics, while another protects you from a cross-site request forgeries. Nevertheless, you can disable the usage of cookies by changing the settings of your browser. By browsing our website without changing the browser settings, you grant us permission to store that information on your device. More details in our Privacy Policy.