Overview: Communications Tactics

why Wikipedia has been a more successful news source than Wikinews... Wikipedia’s formulaic style and continuous format are more conducive to collaborative writing projects ... writing a news story with a lead, a coherent narrative, and a deadline is very different than writing an encyclopedia article...tension between the Wikipedia community... …

with a group, I as a community editor will have much more control and freedom over managing the discussion.... Here are some of the more interesting ways that publishers are using this feature:

what more than 12,000 people[i] told us about comment sections on 20 different news sites.... 81% ... would like it if journalists clarified factual questions in the comment section... 73% ... would like it if experts on the topic of the article responded... 58%, would like it if journalists actively contributed to comment sections...

Slack, already an indispensable tool within newsrooms, is becoming a surprisingly effective community tool for publishers as well... quickly become a source of stories, with members providing inspiration or even direct contributions.

bringing new technology into the newsroom to change how the outlet commissions and publishes opinion pieces ... expand the coverage beyond just text, into visual story formats that can be accessed and shared across different platforms.... the FT's comment section is a "huge source of strength and a very valuable asset".... a new Facebook commu…

Every news organization, or company with a community should be running a river.

I spoke to seven news organizations - Recode, The Verge, Reuters, Mic, Popular Science, The Week, and USA Today's FTW - about their decision to suspend comments, the results of that change, and how they manage reader engagement now... Here's how they're all using social media to encourage reader discussion. - What happened after 7 news site…

There are more good recommendations in here than can be summarised, but if I had to choose one, it's: "Integrate the developers and editors, from where they sit to whom they report to. If you’re going to do social journalism well, you’re becoming a technology platform company... Almost all the important breakthroughs in social media have come fro…

"a new kind of reblogging functionality so that readers can top the articles they share with their own headlines and introductions.... “Publishing should be a collaboration between authors and their smartest readers. And at some point the distinction should become meaningless."