There’s bad information out there that’s not necessarily fake. It’s never as clear-cut as you think... Facebook’s algorithm may not understand the various shades of falsehood. Facebook could tweak its algorithm to promote related articles from sites like FactCheck.org so they show up next to questionable stories on the same topic in the news fee…
Legacy media is thriving in Scandinavian news feeds... public broadcasters in all four countries seem to be competing strongly on Facebook... what do Scandinavian legacy publishers have to their advantage...?... many Scandinavian publishers see platforms such as Google and Facebook as only one part of their audience development strategy... small…
As Facebook attempted to capture the fast-moving energy of the news cycle from Twitter... it built a petri dish for confirmation bias... Here’s how... ‘Share’ Button ... encouraging people to share quickly and without much thought... “original sharing,” where people post their own photos, text updates... was declining..., content from celebritie…
information bubbles didn’t burst on 8 November, but ... mainstream media and polling systems underestimated the power of alt-right news sources and smaller conservative sites that largely rely on Facebook to reach an audience... fake news is not a uniquely Republican problem... What is ... is the validation given to fake news by the now president-…
Segregated social universes, an industry moving from red states to the coasts, and mass media’s revenue decline: The disconnect between two realities shows no sign of abating... American political discourse in 2016 seemed to be running on two self-contained, never-overlapping sets of information... today’s media ecosystem encourage that separatio…
Facebook seems incapable of rooting out hoaxes even after acknowledging they are clearly fake news... at least five different pages shared a story after Facebook acknowledged it was fake and were still able to reach tens of thousands of people through the social network. None of the posts carry any warning that the content is fake... BuzzFeed anal…
The debate on whether Facebook is a media company or not is not new... My take: it matters how users perceive Facebook, not how others — Facebook insiders or not — define it.
“So far, the growth around online video news seems to be largely driven by technology, platforms, and publishers rather than by strong consumer demand,”
NBC News has found that people are willing to click through to its site when there’s breaking news, so it’s posting less of those articles on Instant Articles while posting more feature-type content... The New York Times ... tended to be long-form think pieces or analysis, not breaking news
Facebook wants to have the responsibility of a publisher but also to be seen as a neutral carrier of information that is not in the position of making news judgments... when Facebook was still censoring the napalm photo ... the site’s trending bar began posting ... a story suggesting September 11 were caused by a “controlled demolition”.
Following the controversial firing of the editorial team who managed the Trending Topics... technology that will help prevent fake news stories from showing up in the Trending section.
We’d love to make it easy for you to get up and running with Facebook Ads. These are the exact steps and lessons we’ve been taking to build up our own paid ads campaigns, and we’ll be keeping this post up-to-date with the latest news and learnings.
Another controversial Facebook takedown, another muddy explanation for an erroneous removal.
all the pros and cons had to be considered. Here are some of the reasons and learnings behind this decision.
“a monopoly of content distribution that will be mainly driven by user-generated content, and by professional content by commercially interested players.... pretty traumatic scenario of information or propaganda. It will be very painful for democracies.”
“the news on Facebook is what Facebook says it is.”... before the arrival of the internet news in newspapers was what newspapers said it was... the controllers of news outlets - newspapers, TV and radio, online - make choices about what to publish and, more significantly, what not to publish. Facebook’s increasing dominance over advertising is c…
One small tag for Facebook, one giant disaster for your favorite publishers... For publishers sharing native ads ... have to tag the brand in the post... that brand’s marketing team gets access to the post’s insights... allow savvy marketers to calculate just how big a margin publishers are taking on these campaigns — and potentially walk away fe…
Since Facebook made its livestreaming feature widely available earlier this year, publishers have been experimenting with on-the-spot video in a variety of ways... we are starting a series of in-depth articles chronicling their experiments IBTimes UK has been working on three different live video formats: Q&As; with columnists and reporters, panel…
Facebook found itself in the middle of another media controversy last week... like watching an old couple fight: they are nominally talking about the same episode, but in reality both are so wrapped up in their own issues and grievances that they are talking past each other... Facebook screwed this up. But that doesn’t change the fact that Facebo…
This new tool shows users what Facebook determines are their interests... has provided a glance into the deep flaws of Facebook’s interest targeting. Advertisers should be concerned about where their dollars are going... Here are the main flaws I came across:... I would just recommend approaching targeting differently:
a lot of media sources you don’t recognize ... a new and distinctive sort of operation ... political news and advocacy pages made specifically for Facebook... engineered to reach audiences exclusively in the news feed... Occupy Democrats; The Angry Patriot; US Chronicle... together make up 2016’s most disruptive, and least understood, force in med…
Facebook is a weird beast that a lot of journalists still don't understand. That is because it has taken the definition of "news" back to the era before mass media even existed. Yet, as a business, it looks exactly like a mass-media company and competes aggressively for the same advertising budgets... Facebook's flirtation with journalism wasn't d…
Gawker built a tool that pulls in the top 10 comment threads from its network of sites and displays them at the end of its Facebook Instant Articles... [and] Accelerated Mobile Pages... It’s not possible to comment straight on the Instant Article; people who want to add to the discussion have to log in on Gawker’s own sites. Disqus supports Googl…
“I am actively searching through Facebook for people celebrating the Brexit leave victory,” ... to no avail. He called on his friends in the technology industry to act on this ‘echo-chamber problem’.... Why are they making the demand of social media companies — and not news organisations?...how we see technology now: both as something separate fro…
The Atlantic expects native campaigns to drive 70 percent of its ad revenue this year, up from 60 percent in 2015... the NYTimes’ branded content division, T Brand Studio, now includes 70 staffers and will “deliver more than $50 million in revenue this year,” up from an estimated $35 million in 2014
This isn’t the first time I’ve covered the impact of social media on news; technologies like augmented reality; and the impact of both on society. It is the first time these Top3ics have meshed so perfectly in one month.
Do we want Facebook to act as a news site? It certainly never started out that way... it actively didn’t want to be impartial — it wanted to be personalized.... Facebook doesn’t care one way or the other, as long as people see what they want. Yet we, as users, made Facebook into a news source...Facebook turned to curation, fueled in part by humans…
There is no such thing as neutrality when it comes to media. That has long been a fiction... It’s also dangerous to assume that the “solution” is to make sure that “both” sides of an argument are heard equally... It is even more dangerous, however, to think that relying more on algorithms will remove this bias.Recognizing bias and enabling process…
Here is an overview of how Trending Topics works:
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