" "It takes courage to talk to customers but you have to do it,” Ritson would say. “First the qualitative, then the quantitative," he repeated. Interview customers (qualitative) before you create surveys (quantitative)."

"But even a fractious minority wields enough power to skew a reader's perception of a story, recent research suggests. In one study led by University of Wisconsin-Madison professor Dominique Brossard, 1,183 Americans read a fake blog post on nanotechnology and revealed in survey questions how they felt about the subject (are they wary of the benef…

When you want to create a community, asking uses what they need is the best way to start. We launched the 1-page website, with user survey, newsletter signup and social, inside two weeks of winning the project. Everything we developed the following year (2010) was based on the results.

Of course, when we launched the first interactive website for the IST Event (IST 2002) we didn’t know it was a Web2.0 site. That term only appeared two years later

At one point I was editing something like 200 research project profiles, 4 editions of EUREKA News (5 languages), 7 editions of Innovation & Technology Transfer (5 languages), several annual reports and brochures, on paper and online, as well as (from 1995) designing, creating and managing their websites.Not that this was all single-handed. In…

EUREKA's website was the first database-driven website by any European public organisation, and could do things other sites took over a decade to manage, such as integrating project database with journalistic content my editorial team had been producing for years.