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Overview: Online Architecture

Probably the most common reason organisations contact me is to get help with their internal and external information architecture.

I usually find, however, that they first need to find a clear consensus on their communication strategy, content strategy and online strategy. Once that's done, I deliver a document which both you and your developers can understand, including some or all of the following:

  • highly detailed sitemaps: internal intranets, external websites, knowledgebases, and the information flows between them
  • mission statements for principal site chapters, features and content types
  • business requirements for any revised or new features
  • wireframes, allowing both you and your developers to envision how the result will look.

The aim is to deliver something detailed enough for professional developers and designers to give you a concrete quote, but not so technical that noone else understands what they're building.

I can then work with them to deliver it, or assemble a team and manage the site build for you.

Check out some of my firsts and best practices, or just get in touch.

More services: start with Communication strategy.

Relevant resources

New York Times: The homepage still plays a prominent role
www.journalism.co.uk
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The news organisation has mostly been focusing on revamping its mobile apps, but the next step is bringing some of the learnings back to the homepage... third in a series looking at how news organisations are now approaching the homepage, after it was pronounced dead by many in 2014... our real challenge everyday is to come in and say 'ok, who…

Introducing a new homepage for Quartz
qz.com
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Our first attempt devoted much of the homepage to a continually updated news briefing. We are dispensing with that briefing today to try something else. Homepages, it turns out, aren’t dead so much as reborn.

The homepage's dead, but Quartz just built one
qz.com
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Others have written on the return of the enewsletter, but I don't think anyone saw it as the home page: "Yes, the homepage is still dead, which is why our new front door is quite different from most. ... we are offering an efficient briefing on global business news, ... intended to be read straight through, like a well written memo from a trusted…

Homepage die-off, news die-off?
m.theatlantic.com
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"The New York Times lost 80 million homepage visitors—half the traffic to the nytimes.com page—in two years.... this will make the news more about readers ...[because] homepages reflect the values of institutions, and Facebook and Twitter reflect the interest of individual readers [who] aren't interested in hard news, but rather entertainment, se…

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