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Overview: Communications Strategy

Relevant resources

From #EP2009 to #EP2019: a lost decade?
medium.com
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It’s taken me over ten years to move from enthusiasm, through frustration into a Zen-like state where I no longer blog about EU comms. But when the Eurobloggers called, I had to answer ;)- my link in the #EU09vs19 blog chain …

Don’t poison the hearts and minds you’re trying to win
medium.com
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Could hybrid crowdfunding allow public Institutions to support citizen-driven projects without killing them in the cradle?- 2nd post in reaction to Luc van den Brande’s Reaching out to EU Citizens: A New Opportunity

FactCheck EU or Grilling Kippers?
mathewlowry.myhub.ai

Original linkTonight I'll be toddling along to Grilling Kippers, a UKIP-focused anti-Eurosceptic campaign from deep within the Brussels Bubble.

Simon Anholt on EU propaganda
mathewlowry.myhub.ai

Last year, in the runup to the first EuropCom conference, I gave it a bit of a hard time. My cynicism was confirmed by many I knew who went, describing it as a conference about Web2 and social media which allowed little or no participation. Oops.

Lisbon and the Euroblogosphere: my first use of the "c"-word
mathewlowry.myhub.ai

That's right - curation. Now officially Web2.0-buzzword-of-the-month (not quite sure which one).

Astroturfing the Berlaymont
mathewlowry.myhub.ai

One of the topics I've been developing on this blog for quite some time came up at last week's get-together organised by the Belgian IABC chapter: the need (or not) for social media guidelines for EU staff.

(When) Does EU blogging matter?
mathewlowry.myhub.ai

A Twitter conversation betweentwo much-followed EU-oriented bloggers over the weekend caught my eye. I won't identify them as you need to follow them on Twitter to see their tweets.It started when one asked whether anyone out there"still thinks that blogging is in any way likely to have an impact ... why should anyone listen to us? We st…

Poisoning the well for EU social media
mathewlowry.myhub.ai

PR firm interns posting fake reviews about iPhone apps for their clients. Ghost blogging and tweeting by just about everyone, including thought-leaders in social media.  Bloggers not disclosing sponsorship. It's just a matter of time before someone poisons the well for EU social media.

Thoughts on the European online community
mathewlowry.myhub.ai

Now and then the question arises: how can we get a transnational discourse on European topics underway, or create a European online public space? The two phrases in bold, above, both come from one of the latest posts on the topic, this time from Julien Frisch. They follow initiatives like Steffan's Bloggingportal.eu, which aggregates Euroblog…

Vacancy: EU Online Community Manager
mathewlowry.myhub.ai

Following rapid and significant expansion into new markets and sectors of governance and policy, innovative union of nation states ("European Union", or EU) seeks an experienced Online Community Manager to gain buy-in at all levels throughout our 27 Members, as well as with external stakeholders on a global level.

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