Overview: Online Community Management
Convening a community can be the most powerful communication tactic there is.
Online communities offer enormous opportunities to the right organisation. Community members are far more likely to read your content, think of your organisation, give you feedback, share your content, attend your events, get involved in your programmes, and buy your products.
On the other hand, convening a community is hard: few people have time for more than a couple of online platforms in their lives, so attracting them to yours means you need to be uniquely useful to them.
That generally requires a change of mindset and new internal processes across the organisation, because it’s not your community - it's theirs. And getting their involvement means really listening to what they have to say, and then visibly acting on it.
I built the EU Commission’s first online community in 2002, and have built many more successful ones since. If you’d like to chat, get in touch.
More services: start with Communication strategy.
Relevant resources
gnosisguild.mirror.xyz
tokens Trojan horse principles of cooperatives directly into highly financialized spaces... [but] as tokens that double as governance rights can be sold on secondary markets... DAOs can learn from cooperatives’ emphasis on long termism... DAOs could introduce more forms of decentralized governance into cooperatives.
opgames.org
OP Arcade is:HTML5 game platform, with tournament competitionsgame developers contribute games which are transformed into fractionalized NFTs buyers collect nfts, co-own gamesplayers can play for free (?)DAO for "game owners to make proposals, vote for game updates, fund additional development"The community: "players, game owners an…
subconscious.substack.com
Wikis are like Minecraft for thought — very simple, very open-ended... can generate complex living systems, from personal notes, to collaborative fansites, to Wikipedia.While open-ended, there's scarcity: there can be only one page for each name, forcing "negotiation, communal norms, communal goals, communal meanings... Open-ended meanin…