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Overview: Social Web

Relevant resources

Is Facebook’s Targeting Completely Bogus?
blog.markgrowth.com
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This new tool shows users what Facebook determines are their interests... has provided a glance into the deep flaws of Facebook’s interest targeting. Advertisers should be concerned about where their dollars are going... Here are the main flaws I came across:... I would just recommend approaching targeting differently:

Like facebook, promotion, advertising, marketing
02/09/2016
Gag of the Year: 9/11 Brand Tweets
www.adweek.com
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"Brands that try to get in on the social conversation around 9/11 can come off as crass and opportunistic. " "can" come off as crass?? Really? This is the crassest thing I can imagine. - This Guy's Replies to 9/11 Brand Tweets Sum Up Everything That's Wrong With 9/11 Brand Tweets | Adweek

Like social media, promotion, brand, marketing, realtime, usa, fail
12/09/2014
BuzzSumo: Find the Most Shared Content and Key Influencers
buzzsumo.com
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"Analyze what content performs best for any topic or competitor Find the key influencers to promote your content "

Like social media, tool, promotion, marketing
14/08/2014

Relevant Overviews

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