Curated Resource ( ? )

Why Adaptive Content Matters

Why Adaptive Content Matters

my notes ( ? )

"Our hope with adaptive content is to tailor content to a customer’s experience, behavior, and desires... a culmination of ... experience maps, storyboarding, empathy maps — and what we’ve been saying for so long about creating an experience... ... we all believe that our experiences should be more interactive. Why? Smartphones." - 16 Stats That Explain Why Adaptive Content Matters Right Now - Copyblogger

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The above notes were curated from the full post www.copyblogger.com/why-adaptive-content/.

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