Overview: Content Strategy
Are you creating the content your audience actually wants to consume, or are you just talking about yourself?
What sort of content will your audience read, out of the endless supply at their fingertips? Formal news articles or blog posts from your staff and readers? An event calendar updated daily, or a longread every month? Static web pages, or a deeply granular database with faceted search?
And have you figured out how to get it to them, develop engagement around it, and translate that success into something concrete, fulfilling your mission? How many of the friends and organisations in your network amplify your message regularly?
Need answers? Get in touch.
More services: start with Communication strategy.
Relevant resources
www.theverge.com
An interview with Mark Z's, focusing principally on his "overarching goal ... to help bring the metaverse to life... convergence of physical, augmented, and virtual reality in a shared online space... [Defined as] spanning physical and virtual ... contain a fully fledged economy ... unprecedented interoperability” - the latter sounding v…
mathewlowry.myhub.ai
This isn’t the first time I’ve covered the impact of social media on news; technologies like augmented reality; and the impact of both on society. It is the first time these Top3ics have meshed so perfectly in one month.
www.wired.com
But what we are building with artificial reality is an internet of experiences... although every one of these environments was fake, the experiences I had in them were genuine... you gain authentic experiences, as authentic as in real life. People remember VR experiences not as a memory of something they saw but as something that happened to them.…