Curated Resource ( ? )

Introducing the Digital Marketing Canvas

Like marketing , strategy
Curated: 13/01/2016 from www.linkedin.com/pulse/introducing-digital-marketing-canvas-dmc-jeremy-corman

my notes ( ? )

The DMC is a practical guide to develop a strategy to accelerate business growth. It's made for anyone in the company to get around the table. Marketers, Entrepreneurs, Developers, Designers, Sales,... It's a tool of co-creation. Brainstorming as a starting point, the digital strategy is the finish line. As you go to through the process you'll learn how marketing fundamentals and online customer lifecycle work together. The DMC provides companies a structured approach to articulate their value proposition with marketing tactics and digital technologies. 

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The above notes were curated from the full post www.linkedin.com/pulse/introducing-digital-marketing-canvas-dmc-jeremy-corman.

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