Curated Resource ( ? )
6 lessons in social video innovation
Curated:
29/03/2014 from
www.journalism.co.uk/news/6-lessons-in-mobile-and-social-video-innovation-from-nowthis-news/s2/a556203/?utm_content=bufferba2c6&utm_medium=social&utm_source=twitter.com&utm_campaign=buffer
my notes ( ? )
Good perspectives on the limits of audiovisual content re-use:
"editor-in-chief of NowThis News ... stressed the need for publishers to create content on a platform-by-platform approach ... bearing in mind the wider context of how content is shared on different networks."
In reality, this is no different from text content re-use. You don't necessarily post an article's title on twitter, or its opening paragraph on Facebook. Different platforms need different versions of the content.
But the person doing it should ideally be the same.
- NowThis News: 6 lessons in social video innovation | Media news
Read the Full Post
The above notes were curated from the full post www.journalism.co.uk/news/6-lessons-in-mobile-and-social-video-innovation-from-nowthis-news/s2/a556203/?utm_content=bufferba2c6&utm_medium=social&utm_source=twitter.com&utm_campaign=buffer.Related reading
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