Relevant Overviews
Overview: Content Strategy
Are you creating the content your audience actually wants to consume, or are you just talking about yourself?
What sort of content will your audience read, out of the endless supply at their fingertips? Formal news articles or blog posts from your staff and readers? An event calendar updated daily, or a longread every month? Static web pages, or a deeply granular database with faceted search?
And have you figured out how to get it to them, develop engagement around it, and translate that success into something concrete, fulfilling your mission? How many of the friends and organisations in your network amplify your message regularly?
Need answers? Get in touch.
More services: start with Communication strategy.
Relevant resources
journalists.org
"A newsroom typically contains reporters, editors, data journalists, developers, designers … But traditionally they work in separate departments, unable to seamlessly collaborate together. That’s why silos don’t work. Instead, there should be a horizontal of these newsroom archetypes to truly integrate the journalism with the tech." - J-teams, le…
visualisingdata.com
At least 1 year's reading right here: " ... the main projects, events, new sites, trends, personalities and general observations that have struck me as being important to help further the development of this field." A well-timed survey, given the recent publication of the UpShot's opus on the US economy and other daa visualisation ventures. But t…